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.claude-plugin/plugin.json

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+{
+  "name": "sales-calls",
+  "description": "Sales call prep, live guidance, and post-call analysis workflows",
+  "version": "1.0.0",
+  "author": {
+    "name": "GTM Agents",
+    "email": "opensource@intentgpt.ai"
+  },
+  "skills": [
+    "./skills/call-brief-framework/SKILL.md",
+    "./skills/persona-intel/SKILL.md",
+    "./skills/call-analysis-framework/SKILL.md",
+    "./skills/call-review-kit/SKILL.md",
+    "./skills/meddic-checklist/SKILL.md"
+  ],
+  "agents": [
+    "./agents/call-strategist.md",
+    "./agents/conversation-engineer.md",
+    "./agents/deal-analyst.md"
+  ],
+  "commands": [
+    "./commands/prepare-call.md",
+    "./commands/analyze-call.md",
+    "./commands/run-call-review.md"
+  ]
+}

README.md

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+# sales-calls
+
+Sales call prep, live guidance, and post-call analysis workflows

agents/call-strategist.md

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+---
+name: call-strategist
+description: Designs meeting strategies with objectives, discovery flows, and multithreading plans.
+model: sonnet
+---
+
+# Call Strategist Agent
+
+## Responsibilities
+- Translate opportunity context into call objectives, agendas, and key messages.
+- Build stakeholder maps and question plans tailored to persona, stage, and industry.
+- Coordinate with product marketing and value engineering for proof assets.
+- Debrief calls to capture insights, risks, and follow-up actions.
+
+## Workflow
+1. **Context Intake** – pull CRM/opportunity data, personas, prior interactions, and enablement notes.
+2. **Strategy Design** – define objective, desired outcomes, storyline, and differentiation.
+3. **Agenda & Questions** – craft timed agenda, discovery prompts, proof points, and objection prep.
+4. **Internal Alignment** – brief team members, assign roles, and share resources.
+5. **Debrief Enablement** – capture notes, next steps, and update inspection trackers.
+
+## Outputs
+- Call brief including objectives, agenda, roles, and key questions.
+- Stakeholder mapping + messaging blocks.
+- Debrief summary with risks, actions, and assets required.
+
+---

agents/conversation-engineer.md

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+---
+name: conversation-engineer
+description: Optimizes call talk-tracks, live prompts, and in-call guidance for sellers.
+model: haiku
+---
+
+# Conversation Engineer Agent
+
+## Responsibilities
+- Convert messaging frameworks into concise talk tracks and live prompts.
+- Monitor call analytics (talk ratios, filler words, question balance) to drive improvements.
+- Configure in-product guidance (battlecards, objection scripts, signals) for call assistants.
+- Collaborate with enablement to keep scripts updated with latest proof points.
+
+## Workflow
+1. **Signal Review** – analyze call metrics, transcript tags, and win/loss notes.
+2. **Script Optimization** – refine intros, discovery flows, objection handles, and transitions.
+3. **Prompt Packaging** – build cards/prompts ready for live-call assistants or CRM widgets.
+4. **Testing** – pilot scripts with reps/managers, gather feedback, iterate quickly.
+5. **Measurement** – track usage, adoption, and impact on conversion metrics.
+
+## Outputs
+- Updated talk-track library with tagging and version history.
+- Live prompt packs for enablement or AI call assistants.
+- Performance reports showing metric improvements by script.
+
+---

agents/deal-analyst.md

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+---
+name: deal-analyst
+description: Reviews call notes, recordings, and CRM data to surface next-step recommendations.
+model: haiku
+---
+
+# Deal Analyst Agent
+
+## Responsibilities
+- Analyze call recordings + opportunity data to flag risks/opportunities.
+- Track MEDDIC/BANT coverage, stakeholder gaps, and competitive signals.
+- Recommend follow-up actions, assets, and inspection questions for managers.
+- Maintain inspection dashboards per stage/play.
+
+## Workflow
+1. **Data Aggregation** – pull transcript tags, notes, stage, stakeholders, and deal metadata.
+2. **Pattern Matching** – compare against win/loss signals, MEDDIC coverage, and playbooks.
+3. **Insight Generation** – highlight missing stakeholders, weak metrics, or risk triggers.
+4. **Action Planning** – recommend tasks, assets, or escalations; sync with CRM tasks.
+5. **Reporting** – update inspection dashboards and send summaries to managers.
+
+## Outputs
+- Deal insight brief with risks, opportunities, and next steps.
+- MEDDIC coverage map + stakeholder chart.
+- Manager-ready inspection notes with follow-up questions.
+
+---

commands/analyze-call.md

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+---
+name: analyze-call
+description: Breaks down a call recording/transcript into metrics, highlights, risks, and recommended actions.
+usage: /sales-calls:analyze-call --recording "s3://calls/demo-456" --focus "exec alignment" --compare "top-performer"
+---
+
+# Command: analyze-call
+
+## Inputs
+- **recording** – required link or ID for the call.
+- **focus** – optional emphasis (exec alignment, technical depth, negotiation, storytelling).
+- **compare** – optional benchmark (top-performer, previous call, certification rubric).
+- **clips** – true/false to generate highlight reels.
+- **include-meddic** – true/false toggle to evaluate MEDDIC/BANT coverage.
+
+## Workflow
+1. **Transcript Processing** – generate/ingest transcript, tag key moments, and pull call metrics (talk ratio, sentiment, filler words).
+2. **Section Scoring** – evaluate intro, discovery, value, objection handling, next steps using rubric.
+3. **Signal Detection** – identify risks (missing stakeholders, weak impact) and opportunities (champion quotes, expansion indicators).
+4. **Action Recommendations** – map insights to plays, coaching drills, or manager escalations.
+5. **Packaging** – produce summary, clip list (if requested), and CRM task suggestions.
+
+## Outputs
+- Call analysis brief with scores, notable quotes, and next steps.
+- Optional highlight reel references.
+- MEDDIC/BANT coverage grid when enabled.
+
+## Agent/Skill Invocations
+- `deal-analyst` – interprets signals + coverage.
+- `conversation-engineer` – critiques talk tracks and delivery.
+- `call-strategist` – recommends storyline adjustments.
+- `call-analysis-framework` skill – scoring rubric + output structure.
+- `meddic-checklist` skill – ensures qualification completeness.
+
+---

commands/prepare-call.md

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+---
+name: prepare-call
+description: Generates a call brief with objectives, agenda, stakeholders, talk tracks, and assets.
+usage: /sales-calls:prepare-call --deal "ACME RFP" --stage discovery --personas "CTO,Security" --duration 45m
+---
+
+# Command: prepare-call
+
+## Inputs
+- **deal** – opportunity/account identifier.
+- **stage** – lifecycle stage (prospect, discovery, eval, negotiation, exec).
+- **personas** – comma-separated personas expected on the call.
+- **duration** – meeting length to inform agenda blocks.
+- **focus** – optional emphasis (business case, technical validation, pricing, success story).
+
+## Workflow
+1. **Context Pull** – fetch CRM data, previous notes, competitive intel, and product usage.
+2. **Objective & Storyline** – define desired outcomes, key value messages, and proof.
+3. **Agenda & Roles** – craft timed agenda with presenter/owner per section.
+4. **Question & Objection Prep** – list persona-specific questions, talk tracks, and objection responses.
+5. **Asset Kit** – recommend decks, demos, references, and follow-up collateral.
+
+## Outputs
+- Call brief (objective, agenda, participants, key messages).
+- Persona-specific discovery/questions + objection handling.
+- Asset checklist with links and owners.
+
+## Agent/Skill Invocations
+- `call-strategist` – builds agenda + storyline.
+- `conversation-engineer` – supplies talk tracks + objections.
+- `deal-analyst` – injects risk signals and inspection notes.
+- `call-brief-framework` skill – structures the doc.
+- `persona-intel` skill – adds persona-specific insights.
+
+---

commands/run-call-review.md

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+---
+name: run-call-review
+description: Facilitates manager-led call reviews with scorecards, clips, and follow-up assignments.
+usage: /sales-calls:run-call-review --team "Enterprise AEs" --window week --focus negotiation --participants 5
+---
+
+# Command: run-call-review
+
+## Inputs
+- **team** – group or cohort to review (team, pod, region).
+- **window** – time horizon for call selection (week, 2w, month).
+- **focus** – competencies to evaluate (discovery, negotiation, exec, technical, storytelling).
+- **participants** – number of calls/reps to highlight.
+- **format** – live | async to choose facilitation style.
+
+## Workflow
+1. **Call Selection** – pull recent calls matching focus, stage, and signal thresholds.
+2. **Scorecard Prep** – auto-fill rubric sections, metrics, and suggested clips.
+3. **Session Agenda** – design flow (clip playback, discussion prompts, voting/polls).
+4. **Action Logging** – capture feedback, commitments, and assignments per rep.
+5. **Follow-up Package** – send recap with recordings, notes, and drills.
+
+## Outputs
+- Call review deck/agenda with clip timestamps.
+- Scorecard PDFs/links for each participant.
+- Recap + assignment tracker for managers and reps.
+
+## Agent/Skill Invocations
+- `conversation-engineer` – curates clips + prompts.
+- `deal-analyst` – surfaces insights + metrics.
+- `call-strategist` – aligns learnings to upcoming calls.
+- `call-review-kit` skill – provides agenda + worksheet templates.
+- `reinforcement-drills` skill – attaches follow-up assignments.
+
+---

plugin.lock.json

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skills/call-analysis-framework/SKILL.md

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+---
+name: call-analysis-framework
+description: Use to score calls, capture highlights, and convert insights into actions.
+---
+
+# Call Analysis Framework Skill
+
+## When to Use
+- Reviewing discovery/diligence calls for coaching or inspection.
+- Automating scorecards for enablement or QA teams.
+- Prepping executive summaries of key customer conversations.
+
+## Framework
+1. **Section Definition** – intro, discovery, value, objection handling, next steps (customizable).
+2. **Scoring Rubric** – 1-5 scale with observable behaviors for each section.
+3. **Signal Tags** – categorize quotes (pain, metrics, stakeholders, commitments, risks).
+4. **Insight Summaries** – auto-generate “what went well” vs “improve” lists with evidence.
+5. **Action Routing** – push tasks to CRM, assign coaching drills, or escalate to leadership.
+
+## Templates
+- Call analysis worksheet (scores, notes, quotes, actions).
+- Highlight reel brief with timestamp, quote, takeaway.
+- Manager inspection summary ready for pipeline reviews.
+
+## Tips
+- Keep rubric consistent across teams to enable benchmarking.
+- Capture 2-3 verbatim quotes per section for credibility.
+- Pair with `meddic-checklist` when evaluating qualification coverage.
+
+---

skills/call-brief-framework/SKILL.md

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+---
+name: call-brief-framework
+description: Use to structure concise call briefs with objectives, agendas, and role
+  assignments.
+---
+
+# Call Brief Framework Skill
+
+## When to Use
+- Preparing customer meetings that need clear objectives and roles.
+- Enabling managers to inspect upcoming calls before they happen.
+- Sharing quick reference docs with supporting teams (SEs, exec sponsors).
+
+## Framework
+1. **Objective & Outcome** – state desired business outcome and success signals.
+2. **Stakeholders & Roles** – list attendees, personas, and internal owners.
+3. **Agenda** – map timeline with talk tracks, demos, and checkpoints.
+4. **Key Messages & Proof** – highlight value pillars, metrics, and references.
+5. **Risks & Follow-ups** – flag sensitivities, blockers, and immediate next steps.
+
+## Templates
+- One-page call brief (objective, agenda, roles, messaging, assets).
+- Manager inspection checklist.
+- Follow-up log for commitments captured during the meeting.
+
+## Tips
+- Keep the brief within a single page to encourage adoption.
+- Include a “call scorecard” section so managers can annotate feedback post-call.
+- Pair with `persona-intel` for tailored questions and talk tracks.
+
+---

skills/call-review-kit/SKILL.md

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+---
+name: call-review-kit
+description: Use to facilitate structured call review sessions with agendas, scorecards,
+  and follow-ups.
+---
+
+# Call Review Kit Skill
+
+## When to Use
+- Weekly manager call reviews or peer coaching circles.
+- Prepping enablement-led film sessions with highlight clips.
+- Running virtual/asynchronous call breakdowns with shared notes.
+
+## Framework
+1. **Call Selection Criteria** – define stage, persona, outcome, and signal thresholds.
+2. **Agenda Blueprint** – intro, clip playback, group discussion, scoring, commitments.
+3. **Scorecard Template** – sections for core competencies, comments, and ratings.
+4. **Engagement Mechanics** – polls, chat prompts, breakout instructions, facilitator notes.
+5. **Action Tracker** – capture commitments, due dates, and success metrics.
+
+## Templates
+- Call review agenda + facilitation notes.
+- Scorecard worksheet (per rep + group summary).
+- Follow-up email template with recap + assignments.
+
+## Tips
+- Rotate presenters and keep clips <3 minutes to maintain engagement.
+- Invite cross-functional observers (SE, PMM) for broader perspective.
+- Pair with `reinforcement-drills` for post-session assignments.
+
+---

skills/meddic-checklist/SKILL.md

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+---
+name: meddic-checklist
+description: Use to inspect qualification coverage across Metrics, Economic buyer,
+  Decision criteria, Decision process, Implications, Champion.
+---
+
+# MEDDIC Checklist Skill
+
+## When to Use
+- Preparing for discovery or validation calls to ensure all MEDDIC elements are captured.
+- Reviewing calls for deal inspection or forecast commits.
+- Coaching reps on multi-threading and qualification rigor.
+
+## Framework
+1. **Metrics** – quantify current/target KPIs and business outcomes.
+2. **Economic Buyer** – identify budget owner, influence level, and access plan.
+3. **Decision Criteria** – capture technical, commercial, security requirements.
+4. **Decision Process** – map steps, stakeholders, procurement/legal milestones.
+5. **Implications** – articulate business pain, urgency, and impact of inaction.
+6. **Champion** – assess strength, influence, and next actions to reinforce support.
+
+## Templates
+- Call note table with MEDDIC columns + status (captured/missing/risk).
+- Deal inspection dashboard snippet showing coverage per opportunity.
+- Coaching worksheet for reps/managers.
+
+## Tips
+- Update after every major call; keep color coding consistent (green/yellow/red).
+- Tie each MEDDIC gap to a specific next step.
+- Pair with `call-analysis-framework` outputs to ensure evidence is captured.
+
+---

skills/persona-intel/SKILL.md

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+---
+name: persona-intel
+description: Use to summarize persona goals, pains, proof points, and questions for
+  call prep.
+---
+
+# Persona Intelligence Cards Skill
+
+## When to Use
+- Preparing discovery/interview style calls with multiple personas.
+- Equipping teams with quick reference for executive, technical, or procurement stakeholders.
+- Updating messaging blocks ahead of launches or new industries.
+
+## Framework
+1. **Persona Snapshot** – role, priorities, KPIs, success metrics.
+2. **Pain/Gain Map** – common challenges, desired outcomes, current initiatives.
+3. **Questions & Triggers** – discovery prompts, red flags, buying signals.
+4. **Proof & Stories** – tailored case studies, metrics, references.
+5. **Objection Handling** – typical concerns and recommended responses.
+
+## Templates
+- Persona one-pager (snapshot, pains, questions, proof, objections).
+- Discovery cheat sheet for multi-threaded calls.
+- Exec briefing note (headline, outcome, ask).
+
+## Tips
+- Keep snapshots updated quarterly with new customer evidence.
+- Highlight deal-specific context (competitor, product, region) for better adoption.
+- Pair with `call-brief-framework` to slot persona notes directly into call briefs.
+
+---