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commands/build-co-sell-playbook.md
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commands/build-co-sell-playbook.md
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---
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name: build-co-sell-playbook
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description: Creates a partner co-selling playbook with cadences, enablement, and attribution rules.
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usage: /partnership-development:build-co-sell-playbook --partner "Nimbus AI" --motion enterprise --incentives spiff,spif --targets 3MM
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---
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# Command: build-co-sell-playbook
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## Inputs
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- **partner** – partner or alliance name/ID.
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- **motion** – sell-with motion (enterprise, midmarket, channel, marketplace, MSSP).
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- **incentives** – comma-separated incentives (spiff, rebate, MDF, overlay, attach bonus).
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- **targets** – revenue/opportunity goal for the motion.
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- **audience** – field | partner-team | exec | async; changes fidelity and outputs.
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## Workflow
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1. **Discovery & Alignment** – capture joint value prop, ICP overlap, and mutual goals.
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2. **Play Design** – define stages, responsibilities, enablement assets, and required approvals.
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3. **Attribution & Governance** – outline tracking, CRM stages, and escalation channels.
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4. **Enablement Kit** – package talk tracks, ROI assets, pricing guidance, and case studies.
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5. **Launch & Measurement** – define targets, reporting cadence, and success scorecard.
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## Outputs
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- Co-sell playbook PDF/deck with steps, owners, and SLAs.
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- Enablement bundle (battlecard, talk track, ROI calculator references).
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- KPI dashboard spec with attribution + reporting requirements.
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## Agent/Skill Invocations
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- `partner-co-sell-lead` – drives pipeline governance + enablement.
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- `partner-program-architect` – ensures onboarding + certification hooks are embedded.
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- `joint-solution-blueprint` skill – codifies solution architecture and value prop.
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- `co-marketing-governance` skill – wires in awareness + demand-gen workflows.
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---
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commands/design-partner-ecosystem.md
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commands/design-partner-ecosystem.md
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---
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name: design-partner-ecosystem
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description: Builds partner ecosystem strategy, tiering, and investment plan.
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usage: /partnership-development:design-partner-ecosystem --markets enterprise,smb --focus services,technology --horizon 12m
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---
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# Command: design-partner-ecosystem
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## Inputs
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- **markets** – target markets or segments (enterprise, midmarket, smb, geo).
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- **focus** – partner types (technology, services, channel, marketplace, alliances).
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- **horizon** – planning window (6m, 12m, 24m).
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- **capacity** – optional number of net-new partners to onboard.
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- **constraints** – budget, compliance, or integration limits.
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## Workflow
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1. **Market & Customer Insights** – evaluate demand signals, buyer requests, and product roadmap alignment.
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2. **Partner Profiling** – define ideal partner characteristics, value props, and differentiation.
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3. **Tiering & Incentives** – design tiers, benefits, KPIs, and investment requirements.
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4. **Operating Model** – outline governance, onboarding, enablement, and co-selling expectations.
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5. **Roadmap & Investment Plan** – prioritize recruits, resourcing, and success metrics for the planning horizon.
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## Outputs
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- Partner ecosystem strategy doc with roadmap + investment plan.
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- Tiering model + scorecards for evaluating and managing partners.
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- KPIs and governance cadence for leadership approval.
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## Agent/Skill Invocations
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- `partner-strategy-director` – leads strategy and roadmap creation.
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- `partner-program-architect` – translates tiers into enablement programs.
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- `partner-ecosystem-map` skill – visualizes current vs target coverage.
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- `partner-revenue-desk` skill – models revenue impact and incentives.
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---
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commands/run-partner-qbr.md
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commands/run-partner-qbr.md
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---
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name: run-partner-qbr
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description: Produces partner QBR/EBR packet with pipeline, GTM programs, and action items.
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usage: /partnership-development:run-partner-qbr --partner "Nimbus AI" --window quarter --audience exec --format deck
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---
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# Command: run-partner-qbr
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## Inputs
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- **partner** – partner/alliance name or ID.
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- **window** – time horizon (quarter, half, year, custom).
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- **audience** – exec | partner-leadership | field | async.
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- **format** – deck | memo | dashboard | loom.
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- **focus** – optional emphasis (pipeline, co-marketing, product, success, expansion).
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## Workflow
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1. **Data Gathering** – assemble pipeline, revenue, marketing, and enablement metrics.
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2. **Insight Layer** – highlight trends, wins, blockers, and benchmark comparisons.
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3. **Joint Initiatives** – summarize in-flight programs, dependencies, and budget usage.
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4. **Action & Decision Log** – capture required approvals, investments, and follow-ups.
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5. **Packaging** – tailor presentation + briefing notes for requested audience + format.
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## Outputs
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- QBR/EBR deck or memo with KPIs, highlights, and blockers.
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- Action tracker with owners, due dates, and status.
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- Executive summary + talking points for partner and internal sponsors.
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## Agent/Skill Invocations
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- `partner-strategy-director` – curates narrative + investment asks.
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- `partner-co-sell-lead` – provides pipeline + forecast insights.
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- `partner-program-architect` – updates enablement + activation status.
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- `co-marketing-governance` skill – injects program performance + next steps.
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- `partner-ecosystem-map` skill – visualizes coverage vs goals.
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---
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