34 lines
1.3 KiB
Markdown
34 lines
1.3 KiB
Markdown
---
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name: plan-series
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description: Builds a webinar series blueprint with topics, speakers, promotion, and measurement.
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usage: /webinar-automation:plan-series --goal pipeline --cadence monthly --audiences "RevOps,Marketing"
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---
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# Command: plan-series
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## Inputs
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- **goal** – pipeline, expansion, retention, education, etc.
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- **cadence** – weekly, monthly, quarterly.
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- **audiences** – persona list.
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- **themes** – optional focus areas or product lines.
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- **channels** – promotion channels (email, paid, partners, community).
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## Workflow
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1. **Objective Alignment** – map goals to funnel stages and KPIs.
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2. **Topic Matrix** – propose session titles, abstracts, speakers, proof assets.
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3. **Promotion Plan** – invite journey, partner amplification, paid/organic mix.
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4. **Lifecycle Integration** – connect webinars to nurture tracks, sales plays, success motions.
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5. **Measurement Plan** – KPIs per session, dashboards, experiment backlog.
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## Outputs
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- Series calendar (date, topic, speakers, CTA, status).
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- Promotion checklist + email/social copy snippets.
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- KPI tracker template with baseline targets.
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## Agent/Skill Invocations
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- `webinar-program-architect` – drives strategy.
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- `webinar-design` skill – ensures narrative/experience consistency.
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- `registration-ops` skill – aligns forms + automation requirements.
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---
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