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gh-gtmagents-gtm-agents-plu…/commands/plan-series.md
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name, description, usage
name description usage
plan-series Builds a webinar series blueprint with topics, speakers, promotion, and measurement. /webinar-automation:plan-series --goal pipeline --cadence monthly --audiences "RevOps,Marketing"

Command: plan-series

Inputs

  • goal pipeline, expansion, retention, education, etc.
  • cadence weekly, monthly, quarterly.
  • audiences persona list.
  • themes optional focus areas or product lines.
  • channels promotion channels (email, paid, partners, community).

Workflow

  1. Objective Alignment map goals to funnel stages and KPIs.
  2. Topic Matrix propose session titles, abstracts, speakers, proof assets.
  3. Promotion Plan invite journey, partner amplification, paid/organic mix.
  4. Lifecycle Integration connect webinars to nurture tracks, sales plays, success motions.
  5. Measurement Plan KPIs per session, dashboards, experiment backlog.

Outputs

  • Series calendar (date, topic, speakers, CTA, status).
  • Promotion checklist + email/social copy snippets.
  • KPI tracker template with baseline targets.

Agent/Skill Invocations

  • webinar-program-architect drives strategy.
  • webinar-design skill ensures narrative/experience consistency.
  • registration-ops skill aligns forms + automation requirements.