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commands/plan-calendar.md

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+---
+name: plan-calendar
+description: Builds a 4-week cross-channel social calendar aligned to launch or evergreen goals.
+usage: /social-media:plan-calendar --goal product-launch --duration 4w --channels "LinkedIn,TikTok"
+---
+
+# Command: plan-calendar
+
+## Inputs
+- **goal** – e.g., product-launch, category-education, community-growth.
+- **duration** – time window in weeks.
+- **channels** – comma-delimited platforms.
+- **pillars** – optional content themes or campaigns to prioritize.
+
+## Workflow
+1. **Brief Parsing** – identify KPIs, audience segments, compliance or legal constraints.
+2. **Channel Allocation** – suggest posting cadence per platform based on goal.
+3. **Content Matrix** – for each slot provide format, hook, CTA, asset guidance.
+4. **Experiment Slots** – insert test ideas (hook types, CTAs, creators, boosts).
+5. **Collab Requirements** – highlight cross-functional needs (design, video, product, legal).
+
+## Outputs
+- Calendar table (date, channel, objective, format, CTA, owner, asset status).
+- KPI alignment summary and measurement plan.
+- Experiment backlog + success thresholds.
+
+## Agent/Skill Invocations
+- `social-strategist` – ensures calendar ladders up to GTM goals.
+- `platform-frameworks` skill – applies channel-specific best practices.
+- `trend-research` skill – surfaces cultural moments or audio/meme opportunities.
+
+---