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name, description, usage
name description usage
plan-calendar Builds a 4-week cross-channel social calendar aligned to launch or evergreen goals. /social-media:plan-calendar --goal product-launch --duration 4w --channels "LinkedIn,TikTok"

Command: plan-calendar

Inputs

  • goal e.g., product-launch, category-education, community-growth.
  • duration time window in weeks.
  • channels comma-delimited platforms.
  • pillars optional content themes or campaigns to prioritize.

Workflow

  1. Brief Parsing identify KPIs, audience segments, compliance or legal constraints.
  2. Channel Allocation suggest posting cadence per platform based on goal.
  3. Content Matrix for each slot provide format, hook, CTA, asset guidance.
  4. Experiment Slots insert test ideas (hook types, CTAs, creators, boosts).
  5. Collab Requirements highlight cross-functional needs (design, video, product, legal).

Outputs

  • Calendar table (date, channel, objective, format, CTA, owner, asset status).
  • KPI alignment summary and measurement plan.
  • Experiment backlog + success thresholds.

Agent/Skill Invocations

  • social-strategist ensures calendar ladders up to GTM goals.
  • platform-frameworks skill applies channel-specific best practices.
  • trend-research skill surfaces cultural moments or audio/meme opportunities.