34 lines
1.4 KiB
Markdown
34 lines
1.4 KiB
Markdown
---
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name: target-accounts
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description: Generates a prioritized ABM target list with tiering, buying committees, and activation triggers.
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usage: /abm-orchestration:target-accounts --segment enterprise --count 50 --intent true
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---
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# Command: target-accounts
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## Inputs
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- **segment** – industry/region/ICP filter.
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- **count** – number of accounts to return per tier.
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- **intent** – whether to pull live intent signals (true/false).
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- **customers** – include/exclude customers for expansion plays.
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- **notes** – optional constraints (ex: “no active opps”).
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## Workflow
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1. **Data Merge** – combine CRM, enrichment, intent, product usage, partner data.
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2. **Scoring & Tiering** – apply ideal customer fit, engagement, pipeline stage to produce T1/T2/T3 split.
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3. **Buying Committee Mapping** – surface key personas, roles, known contacts.
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4. **Signal Highlights** – list recent intent spikes, product usage, news, hiring signals.
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5. **Activation Suggestions** – propose first-touch plays per tier.
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## Outputs
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- Target list spreadsheet (account, tier, score, key personas, signals, owners).
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- Buying committee summary + contact gaps.
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- Recommended next play per tier (event invite, executive briefing, nurture).
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## Agent/Skill Invocations
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- `abm-strategist` – ensures scoring logic aligns with program goals.
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- `account-tiering` skill – enforces tier definitions.
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- `signal-intel` skill – aggregates intent/product signals.
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---
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