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skills/cognitive-design/resources/educational-design.md
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skills/cognitive-design/resources/educational-design.md
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# Educational Design
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This resource provides cognitive design principles for instructional materials, e-learning courses, and educational software.
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**Covered topics:**
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1. Multimedia learning principles (Mayer's principles)
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2. Dual coding theory
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3. Worked examples for skill acquisition
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4. Retrieval practice for retention
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5. Segmenting and coherence
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---
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## Why Educational Design Needs Cognitive Principles
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### WHY This Matters
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**Core insight:** Human learning is constrained by working memory limits and processing channels - instructional design must align with these cognitive realities.
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**Common problems:**
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- Dense slides with text paragraphs + complex diagrams (split attention)
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- Passive reading/watching (weak memory traces)
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- Decorative graphics competing with instructional content
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- Information overload (exceeds working memory)
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- No active recall opportunities (retrieval practice missing)
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**How cognitive principles help:**
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- **Dual coding:** Combine relevant visuals + words (two memory traces)
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- **Modalities principle:** Audio narration + visuals (splits load across channels)
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- **Coherence:** Remove extraneous content (frees working memory)
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- **Segmenting:** Break into chunks (fits working memory)
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- **Retrieval practice:** Active recall strengthens retention
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**Research foundation:** Richard Mayer's multimedia learning principles, John Sweller's cognitive load theory, Paivio's dual coding theory
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---
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## What You'll Learn
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**Five key areas:**
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1. **Multimedia Principles:** How to combine words, pictures, and audio effectively
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2. **Dual Coding:** Leveraging visual and verbal processing channels
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3. **Worked Examples:** Teaching complex procedures efficiently
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4. **Retrieval Practice:** Active recall for long-term retention
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5. **Segmenting & Coherence:** Chunking content and removing noise
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---
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## Why Multimedia Principles Matter
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### WHY This Matters
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**Core insight:** People have separate processing channels for visual and verbal information (Baddeley's working memory model) - proper multimedia design leverages both without overloading either.
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**Baddeley's Model:**
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- **Phonological loop:** Processes spoken/written words
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- **Visuospatial sketchpad:** Processes images/spatial information
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- **Central executive:** Coordinates both channels
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**Implication:** You can split cognitive load across channels, but wrong combinations cause interference.
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---
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### WHAT to Apply
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#### Multimedia Principle
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**Principle:** People learn better from words + pictures than words alone
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**Evidence:** Dual coding creates two memory traces instead of one (Paivio 1971, Mayer 2001)
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**Application:**
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```
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❌ Text-only explanation of process
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✓ Diagram showing process + text labels
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✓ Video demonstrating concept + verbal explanation
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Example: Teaching how heart pumps blood
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❌ Text description only
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✓ Animated diagram of heart + narration
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Result: 50-100% better retention with multimedia
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```
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**Caution:** Pictures must be RELEVANT to content
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```
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❌ Decorative stock photo of "learning" (generic student at desk)
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✓ Annotated diagram directly supporting concept
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```
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---
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#### Modality Principle
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**Principle:** Audio narration + visuals better than on-screen text + visuals
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**Why:** On-screen text + complex visual both compete for visual channel (overload)
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**Application:**
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```
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For animations or complex diagrams:
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❌ Dense on-screen text + diagram (visual channel overloaded)
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✓ Audio narration + diagram (splits load across channels)
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Example: Explaining software interface
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❌ Screenshot with text callouts explaining every feature
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✓ Screenshot + voiceover explaining each feature
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Result: Reduces cognitive load, improves comprehension
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```
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**Exception:** For static text-heavy content (articles, code), on-screen text is fine
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- Reader controls pace
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- Can re-read as needed
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- Narration unnecessary
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---
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#### Spatial Contiguity Principle
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**Principle:** Place text near corresponding graphics, not separated
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**Why:** Prevents holding one in memory while searching for the other (split attention)
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**Application:**
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```
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Diagram with labels:
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❌ Diagram on left, labels in legend/list on right (requires visual search + memory)
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✓ Labels directly ON or immediately adjacent to diagram parts
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Example: Anatomy diagram
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❌ Numbered diagram + separate key (1. Heart, 2. Lungs...)
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✓ Direct labels on organs + leader lines
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Result: Instant association, no memory burden
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```
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---
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#### Temporal Contiguity Principle
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**Principle:** Present corresponding narration and animation simultaneously, not sequentially
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**Why:** Holding one in memory while waiting for the other adds cognitive load
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**Application:**
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```
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Video lesson:
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❌ Show full animation, then explain what happened (requires remembering animation)
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✓ Narrate while animation plays (synchronized)
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Example: Chemistry reaction
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❌ Play full reaction animation → then explain
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✓ Narrate each step as it's happening
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Result: Immediate connection between visual and explanation
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```
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---
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#### Coherence Principle
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**Principle:** Exclude extraneous material - every element should support learning goal
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**What to remove:**
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```
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❌ Decorative graphics unrelated to content
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❌ Background music during instruction
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❌ Tangential interesting stories (if they don't support main point)
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❌ Excessive detail beyond learning objective
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✓ Keep: Relevant diagrams, supporting examples, meaningful practice
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```
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**Application:**
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```
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Slide design:
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Before (violates coherence):
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- Stock photo of "teamwork" (decorative)
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- Background music playing
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- Tangent about company history
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- Dense paragraph with extra details
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→ Cognitive overload from extraneous content
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After (coherent):
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- Diagram directly illustrating concept
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- No background music
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- Focus only on learning objective
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- Concise explanation
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→ All working memory devoted to learning
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```
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**Evidence:** Extraneous content can reduce learning by 30-50% (Mayer)
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---
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#### Signaling Principle
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**Principle:** Highlight essential material to guide attention
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**Application:**
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```
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✓ Bold key terms first time introduced
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✓ Headings/subheadings show structure
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✓ Arrows/circles on diagrams highlighting key elements
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✓ Verbal cues: "The most important point is..."
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✓ Color highlighting for critical information (use sparingly)
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Example: Complex diagram
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Without signaling: User must determine what's important
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With signaling: Arrows point to key mechanism, key part highlighted
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Result: Attention directed to essentials
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```
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---
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#### Segmenting Principle
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**Principle:** Break lessons into user-paced segments rather than continuous presentation
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**Why:** Fits working memory limits, allows consolidation before next chunk
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**Application:**
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```
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❌ 30-minute continuous lecture video (cognitive overload)
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✓ 6 segments × 5 minutes each, user clicks "Next" to continue
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Benefits:
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- Fits attention span
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- User controls pace (can pause/replay)
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- Breaks between segments allow consolidation
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- Can skip ahead if already know topic
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```
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**Optimal segment length:** 3-7 minutes per concept
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---
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## Why Dual Coding Matters
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### WHY This Matters
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**Dual Coding Theory (Paivio):** Humans process visual and verbal information through separate channels that can reinforce each other.
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**Benefits:**
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- Two memory traces instead of one (redundancy aids recall)
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- Visual channel good for spatial/concrete concepts
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- Verbal channel good for abstract/sequential concepts
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- Combined = stronger encoding
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---
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### WHAT to Apply
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**Application patterns:**
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**Text + Diagram:**
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```
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Example: Explaining data structure
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✓ Code snippet (verbal) + visual diagram of structure
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Result: Can recall via either channel
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```
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**Narration + Illustration:**
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```
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Example: Historical event
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✓ Illustrated timeline + audio story
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Result: Visual spatial memory + verbal narrative memory
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```
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**Caution - Avoid Redundant Text:**
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```
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❌ On-screen text identical to audio narration (doesn't add channel, just duplicates)
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✓ On-screen keywords/outline + audio detailed explanation
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```
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---
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## Why Worked Examples Matter
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### WHY This Matters
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**Core insight:** For novices learning procedures, worked examples reduce extraneous cognitive load and allow focus on solution patterns.
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**Problem-solving (novice):**
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- High cognitive load (exploring solution space)
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- Many wrong paths taken
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- Limited capacity for noticing patterns
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**Worked example (novice):**
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- Low extraneous load (no exploring)
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- All capacity devoted to understanding steps
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- Can study solution pattern
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**Application:** Transition from worked examples → partially completed examples → full problems
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---
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### WHAT to Apply
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**Worked Example Structure:**
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```
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Step 1: Problem statement
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Step 2: Solution shown with explanation of each step
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Step 3: Principle highlighted: "Notice how we..."
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Example: Math problem
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Instead of: "Solve this equation: 3x + 7 = 19"
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Better:
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Problem: 3x + 7 = 19
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Solution:
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3x + 7 = 19
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3x = 12 (subtract 7 from both sides - inverse operation)
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x = 4 (divide both sides by 3 - inverse operation)
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Principle: Use inverse operations to isolate variable
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```
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**Fading:**
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```
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Start: Full worked example
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Next: Partially worked (complete last step)
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Then: Start provided, learner completes middle + end
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Finally: Full problem-solving
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```
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---
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## Why Retrieval Practice Matters
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### WHY This Matters
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**Testing effect:** Practicing retrieval (active recall) creates stronger memory traces than passive re-reading.
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**Evidence:** Retrieval practice improves long-term retention by 30-50% vs passive study (Roediger & Karpicke)
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**Why it works:**
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- Active recall strengthens memory pathways
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- Identifies gaps in knowledge (metacognitive benefit)
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- Desirable difficulty (requires effort = better encoding)
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---
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### WHAT to Apply
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**Application patterns:**
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**Embedded quizzes:**
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```
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After each segment: 2-3 questions testing key concepts
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✓ Multiple choice (forces retrieval)
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✓ Short answer (even better - must generate answer)
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✓ Immediate explanatory feedback (not just "correct/incorrect")
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Example:
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After video on Gestalt principles:
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Q: "Which principle explains why we see related items as grouped when they're placed close together?"
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A: Proximity principle
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Feedback: "Correct! Proximity is the tendency to group nearby elements. This is why we use whitespace to separate unrelated content."
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```
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**Spaced repetition:**
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```
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Immediate: Quiz at end of lesson
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1 day later: Review quiz
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1 week later: Cumulative quiz
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1 month later: Final assessment
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Spacing effect: Distributed practice beats massed practice
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```
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**Low-stakes practice:**
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```
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✓ Formative quizzes don't count toward grade (reduces anxiety)
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✓ Unlimited attempts (learning goal, not evaluation)
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✓ Explanatory feedback (teaching moment)
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```
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---
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## Why Segmenting & Coherence Matter
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### WHY This Matters
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**Segmenting:** Prevents cognitive overload by chunking within working memory limits
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**Coherence:** Eliminates extraneous load so all capacity devoted to learning
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**Together:** Essential for managing cognitive load in complex material
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---
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### WHAT to Apply
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**Segmenting strategies:**
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```
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30-minute topic divided into:
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- Segment 1 (5 min): Concept introduction + first example
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- Pause (user clicks next)
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- Segment 2 (5 min): Second example + principle
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- Pause
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- Segment 3 (5 min): Practice problem
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- Pause
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- Segment 4 (5 min): Application to real scenario
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- Pause
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- Segment 5 (5 min): Summary + quiz
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Benefits: Working memory not overloaded, consolidation between segments
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```
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**Coherence strategies:**
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```
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Remove:
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❌ Decorative stock photos
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❌ Background music
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❌ Tangential fun facts (if they don't support learning objective)
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❌ Overly detailed explanations beyond scope
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Keep:
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✓ Relevant diagrams supporting concept
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✓ Concrete examples illustrating principle
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✓ Practice problems applying knowledge
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✓ Summaries reinforcing key points
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```
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