573 lines
13 KiB
Markdown
573 lines
13 KiB
Markdown
# Product Requirements Document Template
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This template provides a comprehensive structure for creating Product Requirements Documents (PRDs). Adapt sections based on your needs and project scope.
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---
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## Document Header
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**Product/Feature Name:** [Name]
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**Status:** [Draft | In Review | Approved]
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**Author:** [Your Name]
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**Stakeholders:** [List key stakeholders]
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**Date Created:** [YYYY-MM-DD]
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**Last Updated:** [YYYY-MM-DD]
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**Version:** [1.0]
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---
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## Executive Summary
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**One-liner:** [Single sentence describing the product/feature]
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**Overview:** [2-3 paragraph summary of what you're building, why, and expected impact]
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**Quick Facts:**
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- **Target Users:** [Primary user segment]
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- **Problem Solved:** [Core problem being addressed]
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- **Key Metric:** [Primary success metric]
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- **Target Launch:** [Date or Quarter]
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---
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## Table of Contents
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1. [Problem Statement](#problem-statement)
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2. [Goals & Objectives](#goals--objectives)
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3. [User Personas](#user-personas)
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4. [User Stories & Requirements](#user-stories--requirements)
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5. [Success Metrics](#success-metrics)
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6. [Scope](#scope)
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7. [Technical Considerations](#technical-considerations)
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8. [Design & UX Requirements](#design--ux-requirements)
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9. [Timeline & Milestones](#timeline--milestones)
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10. [Risks & Mitigation](#risks--mitigation)
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11. [Dependencies & Assumptions](#dependencies--assumptions)
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12. [Open Questions](#open-questions)
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13. [Stakeholder Sign-Off](#stakeholder-sign-off)
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---
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## Problem Statement
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### The Problem
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[Clearly articulate the problem you're solving. What pain point exists today?]
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### Current State
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[Describe how users currently handle this problem, including workarounds]
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### Impact
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**User Impact:**
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- [How this affects users]
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- [Quantify if possible: "Users spend 30 minutes daily on workarounds"]
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**Business Impact:**
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- [How this affects the business]
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- [Include metrics: "Costs us $X in support tickets monthly"]
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### Why Now?
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[Explain the urgency or strategic importance of solving this now]
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---
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## Goals & Objectives
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### Business Goals
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1. **[Goal 1]:** [Description and expected impact]
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2. **[Goal 2]:** [Description and expected impact]
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3. **[Goal 3]:** [Description and expected impact]
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### User Goals
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1. **[Goal 1]:** [What users want to achieve]
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2. **[Goal 2]:** [What users want to achieve]
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3. **[Goal 3]:** [What users want to achieve]
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### Non-Goals
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[What we're explicitly NOT trying to achieve with this effort]
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---
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## User Personas
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### Primary Persona: [Name/Type]
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**Demographics:**
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- Age range: [Range]
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- Role/Title: [Role]
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- Tech savviness: [Low/Medium/High]
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- Location: [Geographic info if relevant]
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**Behaviors:**
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- [Key behavior pattern 1]
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- [Key behavior pattern 2]
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- [Key behavior pattern 3]
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**Needs & Motivations:**
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- [What they need to accomplish]
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- [What drives their decision-making]
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**Pain Points:**
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- [Current frustration 1]
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- [Current frustration 2]
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- [Current frustration 3]
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**Quote:** _"[Verbatim user quote that captures their perspective]"_
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### Secondary Persona: [Name/Type]
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[Repeat structure as needed for additional personas]
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---
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## User Stories & Requirements
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### Epic: [Epic Name]
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#### Must-Have Stories (P0)
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##### Story 1: [Feature Name]
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**User Story:**
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```
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As a [user type],
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I want to [perform action],
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So that [achieve benefit/value].
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```
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**Acceptance Criteria:**
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- [ ] Given [context], when [action], then [expected outcome]
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- [ ] Given [context], when [action], then [expected outcome]
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- [ ] Edge case: [Specific scenario]
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**Priority:** Must Have (P0)
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**Effort:** [T-shirt size: XS/S/M/L/XL]
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**Dependencies:** [List any dependencies]
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---
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##### Story 2: [Feature Name]
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[Repeat structure]
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---
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#### Should-Have Stories (P1)
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[List P1 stories using same format]
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---
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#### Nice-to-Have Stories (P2)
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[List P2 stories using same format]
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---
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### Functional Requirements
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| Req ID | Description | Priority | Status |
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|--------|-------------|----------|--------|
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| FR-001 | [Requirement description] | Must Have | Open |
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| FR-002 | [Requirement description] | Should Have | Open |
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| FR-003 | [Requirement description] | Nice to Have | Open |
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### Non-Functional Requirements
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| Req ID | Category | Description | Target |
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|--------|----------|-------------|--------|
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| NFR-001 | Performance | Page load time | < 2 seconds |
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| NFR-002 | Availability | Uptime SLA | 99.9% |
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| NFR-003 | Security | Data encryption | AES-256 |
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| NFR-004 | Accessibility | WCAG compliance | Level AA |
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---
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## Success Metrics
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### Key Performance Indicators (KPIs)
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#### Primary Metric (North Star)
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**Metric:** [Your North Star Metric]
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**Definition:** [How it's calculated]
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**Current Baseline:** [Current value]
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**Target:** [Target value by launch + X months]
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**Why This Metric:** [Why this measures success]
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#### Secondary Metrics
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| Metric | Current | Target | Timeframe |
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|--------|---------|--------|-----------|
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| [Metric 1] | [Value] | [Value] | [When] |
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| [Metric 2] | [Value] | [Value] | [When] |
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| [Metric 3] | [Value] | [Value] | [When] |
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### Measurement Framework
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**Framework Used:** [AARRR / HEART / Custom]
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**Acquisition:**
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- [Metric and target]
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**Activation:**
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- [Metric and target]
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**Retention:**
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- [Metric and target]
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**Revenue:**
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- [Metric and target]
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**Referral:**
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- [Metric and target]
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### Analytics Implementation
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**Events to Track:**
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- `[event_name_1]` - [When triggered]
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- `[event_name_2]` - [When triggered]
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- `[event_name_3]` - [When triggered]
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**Dashboards:**
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- [Link to primary dashboard]
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- [Link to secondary dashboard]
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---
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## Scope
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### In Scope
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**Phase 1 (MVP):**
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- [Feature/capability 1]
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- [Feature/capability 2]
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- [Feature/capability 3]
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**Phase 2 (Post-MVP):**
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- [Feature/capability 1]
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- [Feature/capability 2]
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### Out of Scope
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**Explicitly Excluded:**
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- [Item 1 and why it's excluded]
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- [Item 2 and why it's excluded]
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- [Item 3 and why it's excluded]
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### Future Considerations
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**Potential Future Enhancements:**
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- [Enhancement 1]
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- [Enhancement 2]
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- [Enhancement 3]
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---
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## Technical Considerations
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### High-Level Architecture
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[Describe the technical approach, architecture diagram link, or key architectural decisions]
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### Technology Stack
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**Frontend:**
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- [Framework/library]
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- [Key dependencies]
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**Backend:**
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- [Language/framework]
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- [Key services]
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**Infrastructure:**
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- [Hosting platform]
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- [Database]
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- [Caching layer]
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### API Requirements
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**New Endpoints:**
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- `GET /api/v1/[endpoint]` - [Description]
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- `POST /api/v1/[endpoint]` - [Description]
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- `PUT /api/v1/[endpoint]` - [Description]
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**External APIs:**
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- [Third-party API 1]
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- [Third-party API 2]
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### Security Requirements
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- **Authentication:** [Method: JWT, OAuth, etc.]
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- **Authorization:** [RBAC, ABAC, etc.]
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- **Data Encryption:** [At rest and in transit]
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- **Compliance:** [GDPR, HIPAA, SOC 2, etc.]
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- **Rate Limiting:** [Limits and throttling strategy]
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### Performance Requirements
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- **Response Time:** [Target: e.g., < 200ms p95]
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- **Throughput:** [Requests per second]
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- **Concurrency:** [Concurrent users supported]
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- **Database:** [Query performance targets]
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- **Caching:** [Cache hit rate targets]
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### Scalability
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- **Expected Load:** [Users, requests, data volume]
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- **Growth Projections:** [12-month forecast]
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- **Scaling Strategy:** [Horizontal/vertical, auto-scaling]
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### Data Considerations
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**Data Model:**
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- [Key entities and relationships]
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**Storage Requirements:**
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- [Estimated storage needs]
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- [Retention policies]
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**Data Migration:**
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- [Migration plan if updating existing data]
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- [Rollback strategy]
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**Privacy & Compliance:**
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- PII handling: [How personal data is handled]
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- Data deletion: [User data deletion process]
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- Audit logging: [What's logged and retained]
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---
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## Design & UX Requirements
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### User Experience Principles
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[Key UX principles guiding this feature]
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### User Flows
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**Primary Flow:**
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1. [Step 1]
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2. [Step 2]
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3. [Step 3]
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4. [Final state]
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**Alternative Flows:**
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- [Alternative scenario 1]
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- [Error handling flow]
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### Visual Design
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**Design Assets:**
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- [Link to Figma/Sketch files]
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- [Link to design system]
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**Key Screens:**
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- [Screen 1]: [Link to mockup]
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- [Screen 2]: [Link to mockup]
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- [Screen 3]: [Link to mockup]
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**Design System Components:**
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- [Component 1 from design system]
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- [Component 2 from design system]
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- [New components needed]
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### Interaction Patterns
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- [Pattern 1: e.g., "Click to expand"]
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- [Pattern 2: e.g., "Drag to reorder"]
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- [Pattern 3: e.g., "Inline editing"]
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### Accessibility (a11y)
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**Requirements:**
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- WCAG 2.1 Level AA compliance
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- Keyboard navigation support
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- Screen reader compatibility
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- Color contrast ratios (4.5:1 for text)
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- Focus indicators visible
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- Alternative text for images
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- Semantic HTML structure
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**Testing:**
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- [ ] Keyboard-only navigation test
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- [ ] Screen reader test (NVDA/JAWS)
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- [ ] Color contrast verification
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- [ ] Automated a11y testing (axe/Lighthouse)
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### Responsive Design
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**Breakpoints:**
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- Mobile: 320px - 767px
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- Tablet: 768px - 1023px
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- Desktop: 1024px+
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**Platform-Specific Considerations:**
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- [iOS-specific requirements]
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- [Android-specific requirements]
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- [Web-specific requirements]
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---
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## Timeline & Milestones
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**Target Launch Date:** [YYYY-MM-DD or Q#]
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### Phases
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| Phase | Deliverables | Owner | Start Date | End Date |
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|-------|-------------|-------|------------|----------|
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| **Discovery** | Requirements finalized, design approved | PM/Design | [Date] | [Date] |
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| **Design** | High-fidelity mockups, user testing | Design | [Date] | [Date] |
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| **Development** | Backend + frontend implementation | Engineering | [Date] | [Date] |
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| **QA** | Testing complete, bugs resolved | QA | [Date] | [Date] |
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| **Beta** | Beta testing with select users | PM/QA | [Date] | [Date] |
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| **Launch** | Production release | Engineering | [Date] | [Date] |
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| **Post-Launch** | Monitoring, iteration based on data | PM/Engineering | [Date] | [Date] |
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### Key Milestones
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- **[Date]:** Kickoff meeting
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- **[Date]:** Design review
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- **[Date]:** Technical design review
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- **[Date]:** Development complete
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- **[Date]:** QA complete
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- **[Date]:** Beta launch
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- **[Date]:** General availability
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- **[Date]:** Post-launch review
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---
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## Risks & Mitigation
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| Risk | Impact | Probability | Mitigation Strategy | Owner |
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|------|--------|------------|---------------------|-------|
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| [Risk 1: e.g., "API partner delays"] | High | Medium | [Strategy: e.g., "Build with mock data, switch when ready"] | [Name] |
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| [Risk 2] | Medium | High | [Strategy] | [Name] |
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| [Risk 3] | Low | Low | [Strategy] | [Name] |
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### Contingency Plans
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**If [scenario occurs]:**
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- Action plan: [Steps to take]
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- Decision maker: [Who makes the call]
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- Trigger: [What indicates this scenario]
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---
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## Dependencies & Assumptions
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### Dependencies
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**Internal:**
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- [ ] [Dependency 1: e.g., "Design system update"]
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- [ ] [Dependency 2: e.g., "API v2 completion"]
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- [ ] [Dependency 3]
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**External:**
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- [ ] [Dependency 1: e.g., "Third-party API approval"]
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- [ ] [Dependency 2]
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### Assumptions
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- [Assumption 1: e.g., "Users have updated to app version 2.0+"]
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- [Assumption 2: e.g., "Budget approved for $X infrastructure costs"]
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- [Assumption 3]
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---
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## Open Questions
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Track unresolved items that need decisions:
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- [ ] **[Question 1]**
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- **Context:** [Why this matters]
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- **Options:** [List options being considered]
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- **Owner:** [Who will decide]
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- **Deadline:** [When decision needed]
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- [ ] **[Question 2]**
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- **Context:**
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- **Options:**
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- **Owner:**
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- **Deadline:**
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---
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## Stakeholder Sign-Off
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| Stakeholder | Role | Review Status | Approved | Date |
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|------------|------|---------------|----------|------|
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| [Name] | Product Lead | ⏳ Pending / ✅ Complete | ☐ | - |
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| [Name] | Engineering Lead | ⏳ Pending / ✅ Complete | ☐ | - |
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| [Name] | Design Lead | ⏳ Pending / ✅ Complete | ☐ | - |
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| [Name] | QA Lead | ⏳ Pending / ✅ Complete | ☐ | - |
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| [Name] | Security | ⏳ Pending / ✅ Complete | ☐ | - |
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| [Name] | Legal/Compliance | ⏳ Pending / ✅ Complete | ☐ | - |
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---
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## Appendix
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### References
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- [User research findings link]
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- [Competitive analysis link]
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- [Market research link]
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- [Technical design doc link]
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### Related Documents
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- [Link to design files]
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- [Link to API documentation]
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- [Link to test plan]
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### Glossary
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- **[Term 1]:** [Definition]
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- **[Term 2]:** [Definition]
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- **[Term 3]:** [Definition]
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### Change Log
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| Version | Date | Author | Changes |
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|---------|------|--------|---------|
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| 1.0 | [YYYY-MM-DD] | [Name] | Initial draft |
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| 1.1 | [YYYY-MM-DD] | [Name] | [Changes made] |
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---
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## Document Usage Notes
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**When to use this template:**
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- Major new features
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- New products
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- Significant product enhancements
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- Cross-functional initiatives
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**When NOT to use this template:**
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- Minor bug fixes
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- Small UI tweaks
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- Maintenance tasks
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- Simple A/B tests
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**Customization:**
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- Remove sections not relevant to your project
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- Add sections specific to your domain
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- Adjust detail level based on project scope
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- Use "Lean PRD" format for smaller projects
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**Best Practices:**
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- Start with problem, not solution
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- Keep it concise but complete
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- Use specific, measurable language
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- Include visual aids (mockups, diagrams)
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- Review with all stakeholders
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- Keep it updated as understanding evolves
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