32 lines
1.1 KiB
Markdown
32 lines
1.1 KiB
Markdown
---
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name: webinar-design
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description: Use when crafting compelling webinar narratives, engagement tactics,
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and attendee experiences.
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---
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# Webinar Experience Design Skill
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## When to Use
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- Planning new webinar topics or series.
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- Refreshing underperforming webinar formats.
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- Coaching speakers to keep virtual audiences engaged.
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## Framework
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1. **Narrative Arc** – hook, context, proof, CTA, next steps.
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2. **Engagement Moments** – polls, chat prompts, demos, breakout discussions, giveaways.
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3. **Visuals & Assets** – slides, overlays, live demos, prerecorded segments.
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4. **Speaker Roles** – host/moderator, subject matter expert, customer, demo specialist.
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5. **CTA Strategy** – tailored offers (trials, workshops, consultations) and follow-up automation.
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## Templates
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- Agenda builder (time, segment, speaker, engagement tactic).
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- Poll/question bank aligned to funnel stages.
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- Speaker prep checklist (tech setup, talking points, interactive cues).
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## Tips
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- Engage every 4–5 minutes to combat drop-offs.
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- Balance slides and live demos; use visual timers during Q&A.
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- Provide value before pitch; keep CTAs clear and repeated.
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---
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