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commands/synthesize-voc-insights.md
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commands/synthesize-voc-insights.md
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name: synthesize-voc-insights
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description: Turn multi-channel VoC signals into quantified insights, impact sizing, and exec-ready narratives.
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usage: /voice-of-customer:synthesize-voc-insights --window quarter --drivers onboarding,ai --audience exec,product --format deck
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---
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# Command: synthesize-voc-insights
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## Inputs
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- **window** – time range to cover (month, quarter, half, custom dates).
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- **drivers** – comma-separated themes or drivers to emphasize (pricing, onboarding, integrations, reliability, AI, services).
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- **audience** – exec | product | cs | marketing | sales | board (comma list allowed).
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- **format** – deck | memo | workspace | dashboard.
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- **evidence-links** – optional list of folders, dashboards, or note docs to ingest.
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## Workflow
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1. **Signal Harvest** – pull all tagged feedback, interviews, surveys, support logs, community posts within the window.
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2. **Taxonomy Alignment** – ensure tags match latest taxonomy; resolve duplicates and anomalies.
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3. **Quantification & Modeling** – attach ARR/churn/adoption metrics to each driver and calculate impact range.
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4. **Story Synthesis** – craft storyline with quotes, data viz, confidence levels, and recommendations per audience.
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5. **Packaging & Distribution** – format into requested output, add action register, and log follow-ups.
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## Outputs
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- Insight brief (deck/memo) with top drivers, opportunity sizing, and confidence.
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- Supporting appendix with quotes, data tables, and method notes.
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- Action register with owners, due dates, and measurement approach.
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## Agent/Skill Invocations
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- `customer-insights-lab-analyst` – leads modeling and storyline.
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- `voc-program-director` – approves narrative + ensures governance compliance.
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- `signal-correlation-workbench` skill – links telemetry to qualitative data.
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- `executive-briefing-kit` skill (from competitive-intelligence) automatically included when exec/board audience requested.
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---
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