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skills/persona-intel/SKILL.md

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+---
+name: persona-intel
+description: Use to summarize persona goals, pains, proof points, and questions for
+  call prep.
+---
+
+# Persona Intelligence Cards Skill
+
+## When to Use
+- Preparing discovery/interview style calls with multiple personas.
+- Equipping teams with quick reference for executive, technical, or procurement stakeholders.
+- Updating messaging blocks ahead of launches or new industries.
+
+## Framework
+1. **Persona Snapshot** – role, priorities, KPIs, success metrics.
+2. **Pain/Gain Map** – common challenges, desired outcomes, current initiatives.
+3. **Questions & Triggers** – discovery prompts, red flags, buying signals.
+4. **Proof & Stories** – tailored case studies, metrics, references.
+5. **Objection Handling** – typical concerns and recommended responses.
+
+## Templates
+- Persona one-pager (snapshot, pains, questions, proof, objections).
+- Discovery cheat sheet for multi-threaded calls.
+- Exec briefing note (headline, outcome, ask).
+
+## Tips
+- Keep snapshots updated quarterly with new customer evidence.
+- Highlight deal-specific context (competitor, product, region) for better adoption.
+- Pair with `call-brief-framework` to slot persona notes directly into call briefs.
+
+---