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commands/identify-advocates.md
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commands/identify-advocates.md
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---
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name: identify-advocates
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description: Scores customers for advocacy readiness and produces outreach roster.
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usage: /customer-advocacy-orchestration:identify-advocates --goal "enterprise references" --segments "healthcare,finance" --limit 20
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---
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# Command: identify-advocates
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## Inputs
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- **goal** – advocacy need (references, case studies, speakers, advisory board).
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- **segments** – optional list of industries, regions, or tiers to prioritize.
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- **limit** – max number of candidates to surface.
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- **exclusions** – optional filters (active escalations, NDA restrictions).
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- **signals** – optional metrics to emphasize (product usage, NPS, expansion, community activity).
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## Workflow
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1. **Data Aggregation** – pull health scores, usage telemetry, NPS/CSAT, deal history, and community participation.
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2. **Scoring Model** – apply readiness model (value delivered × relationship strength × risk factors).
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3. **Opportunity Tagging** – classify advocates by potential program (reference call, webinar, story, council).
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4. **Consent & Risk Review** – check existing permissions, legal constraints, and account escalations.
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5. **Output Packaging** – generate roster with recommended outreach scripts and owners.
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## Outputs
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- Candidate list with score, fit notes, and suggested asks.
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- Consent/compliance status per account.
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- Outreach plan (owner, channel, timing) tied to CRM tasks.
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## Agent/Skill Invocations
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- `advocacy-strategist` – validates scoring and prioritization.
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- `advocate-sourcing` skill – provides scoring framework + data templates.
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- `reference-manager` – receives high-priority reference opportunities.
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---
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