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name, description, usage
name description usage
run-win-loss-program Manages end-to-end win/loss research including sampling, interviews, analysis, and routing. /competitive-intelligence:run-win-loss-program --segment enterprise --period quarter --sample-size 12 --audience product,sales

Command: run-win-loss-program

Inputs

  • segment target segment or region (enterprise, smb, strategic, apac, etc.).
  • period timeframe (month, quarter, half, custom).
  • sample-size number of deals to include (default 10).
  • audience comma-separated recipients (product, sales, marketing, exec, pricing).
  • focus-topics optional keywords (pricing, onboarding, security, support).

Workflow

  1. Sampling & Prep select deals across wins/losses, ensure mix of personas/products.
  2. Interview Coordination schedule interviews, share discussion guide, capture consent.
  3. Analysis & Tagging tag qualitative insights, align with quantitative pipeline metrics.
  4. Insight Synthesis highlight key drivers, quotes, and recommended actions per audience.
  5. Routing & Tracking assign follow-ups to owners, track status, and plan next cycle.

Outputs

  • Win/loss insight report with themes, quotes, and data visualizations.
  • Deal driver dashboard (e.g., pricing, product gap, competition) with trendlines.
  • Follow-up tracker mapping insights to backlog items and deadlines.

Agent/Skill Invocations

  • win-loss-analyst leads sampling, interviews, and analysis.
  • market-insights-director connects insights to strategic priorities.
  • win-loss-dataset skill structures qualitative/quantitative tags.
  • market-signal-tracker skill cross-links insights with other market signals.