1.7 KiB
1.7 KiB
name, description, usage
| name | description | usage |
|---|---|---|
| build-battlecard-suite | Creates updated battlecards, objection handling, and enablement assets for target competitors. | /competitive-intelligence:build-battlecard-suite --competitors alpha,beta --audience sales,cs --format deck --refresh-cadence monthly |
Command: build-battlecard-suite
Inputs
- competitors – comma-separated competitor list.
- audience – sales | cs | marketing | exec | product (multi-select via comma list).
- format – deck | docset | notion | pdf.
- refresh-cadence – monthly | quarterly | on-demand.
- data-links – optional references (win/loss notes, recordings, research PDFs).
Workflow
- Intel Consolidation – gather latest insights from CRM, call libraries, research hubs, and product notes.
- Narrative Refresh – update positioning, traps, landmines, differentiation, and value proof.
- Play Development – define talk tracks, objection handling, traps, and recommended assets.
- Packaging – format deliverables per audience + format, including quick reference tables.
- Distribution & Feedback – publish to enablement channels, capture usage + improvement requests.
Outputs
- Battlecard pack per competitor (PDF/deck/Notion) with messaging + plays.
- Objection handling sheet + competitive talk track scripts.
- Update log + adoption plan with owners.
Agent/Skill Invocations
battlecard-program-manager– curates content + manages adoption plan.market-insights-director– validates differentiation + threat framing.battlecard-libraryskill – enforces battlecard structure + metadata.executive-briefing-kitskill – prepares exec-friendly highlights when audience includes leadership.