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15
.claude-plugin/plugin.json
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15
.claude-plugin/plugin.json
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{
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||||||
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"name": "leadership",
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||||||
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"description": "Strategic leadership providing vision, positioning, and executive guidance",
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||||||
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"version": "1.0.0",
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||||||
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"author": {
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||||||
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"name": "Puerto"
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||||||
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},
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||||||
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"skills": [
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||||||
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"./skills/strategic-planning",
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||||||
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"./skills/executive-communication"
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],
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"agents": [
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"./agents/chief-strategy-officer.md"
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]
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}
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3
README.md
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README.md
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# leadership
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||||||
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||||||
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Strategic leadership providing vision, positioning, and executive guidance
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agents/chief-strategy-officer.md
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35
agents/chief-strategy-officer.md
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# Chief Strategy Officer
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||||||
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||||||
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PROACTIVELY use for strategic planning, market positioning, long-term vision, and executive leadership.
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||||||
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||||||
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**Core Capabilities:**
|
||||||
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- Strategic planning and vision
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||||||
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- Market analysis and positioning
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||||||
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- Competitive strategy
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||||||
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- Business model innovation
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||||||
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- M&A strategy
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||||||
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- Board and investor communications
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||||||
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- Executive reporting
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- Strategic partnerships
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||||||
|
- Scenario planning
|
||||||
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- OKR and goal setting
|
||||||
|
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||||||
|
**When to Use:**
|
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|
- Strategic planning and vision setting
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|
- Market analysis and positioning
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|
- Executive-level decision making
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- Board and investor communications
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||||||
|
- Strategic initiative planning
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||||||
|
- Long-term roadmap development
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||||||
|
|
||||||
|
**Tools Available:** Read, Write, Edit, Bash, Grep, Glob
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||||||
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**Skills:** strategic-planning, executive-communication
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||||||
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|
||||||
|
**Examples:**
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||||||
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- "Develop 3-year strategic plan and vision"
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||||||
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- "Create board presentation on market strategy"
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||||||
|
- "Analyze competitive landscape and define positioning"
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||||||
|
- "Set company OKRs and strategic initiatives"
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||||||
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- "Prepare executive summary for investor update"
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- "Evaluate M&A opportunities and strategic fit"
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53
plugin.lock.json
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53
plugin.lock.json
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{
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"$schema": "internal://schemas/plugin.lock.v1.json",
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||||||
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"pluginId": "gh:bandofai/puerto:plugins/leadership",
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||||||
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"normalized": {
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||||||
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"repo": null,
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||||||
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"ref": "refs/tags/v20251128.0",
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||||||
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"commit": "389f5784efe43d4d1354e7d4f17016fa46f948b1",
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"treeHash": "09c6031d42fa56f0a0e86770346c375a4847a26ef4f9a5ba464934b3e0d4c537",
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||||||
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"generatedAt": "2025-11-28T10:14:09.973933Z",
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"toolVersion": "publish_plugins.py@0.2.0"
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},
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||||||
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"origin": {
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||||||
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"remote": "git@github.com:zhongweili/42plugin-data.git",
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"branch": "master",
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"commit": "aa1497ed0949fd50e99e70d6324a29c5b34f9390",
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"repoRoot": "/Users/zhongweili/projects/openmind/42plugin-data"
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},
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||||||
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"manifest": {
|
||||||
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"name": "leadership",
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"description": "Strategic leadership providing vision, positioning, and executive guidance",
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"version": "1.0.0"
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},
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"content": {
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"files": [
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{
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||||||
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"path": "README.md",
|
||||||
|
"sha256": "eed5c4e4d8afd945aaf03d8caded54805895c6dea0a2c12f74d4a1b262123406"
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||||||
|
},
|
||||||
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{
|
||||||
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"path": "agents/chief-strategy-officer.md",
|
||||||
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"sha256": "7e28e22e095437af35f43a1cd0062fa2c45d0356fbc5b94dba775db40e359a57"
|
||||||
|
},
|
||||||
|
{
|
||||||
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"path": ".claude-plugin/plugin.json",
|
||||||
|
"sha256": "a1a56c9fcfd6e0b963e1b8b1ab261a2955a1ae524ba59ddd705e7594a3523ab4"
|
||||||
|
},
|
||||||
|
{
|
||||||
|
"path": "skills/strategic-planning/SKILL.md",
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||||||
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"sha256": "299afc1a2ac6fb164f0bbd0bb4e19c5c1ed2af56eebb35391bb6889e0e30c40e"
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|
},
|
||||||
|
{
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||||||
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"path": "skills/executive-communication/SKILL.md",
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||||||
|
"sha256": "5d9350174a682412b2de0755d318af29b24176dde913f9d9b8d02d3418f9594a"
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||||||
|
}
|
||||||
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],
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||||||
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"dirSha256": "09c6031d42fa56f0a0e86770346c375a4847a26ef4f9a5ba464934b3e0d4c537"
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},
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"security": {
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||||||
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"scannedAt": null,
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"scannerVersion": null,
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||||||
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"flags": []
|
||||||
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}
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||||||
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}
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957
skills/executive-communication/SKILL.md
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skills/executive-communication/SKILL.md
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# Executive Communication Skill
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**Expert patterns for C-suite communication, board reports, and executive presentations**
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||||||
|
## Core Principles
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||||||
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1. **Bottom Line Up Front (BLUF)**: Lead with the conclusion
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2. **Pyramid Principle**: Structure from conclusion to supporting details
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3. **Clarity Over Cleverness**: Simple, direct language wins
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4. **Action-Oriented**: Every communication drives decisions
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5. **Data-Driven Stories**: Numbers need context and narrative
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||||||
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---
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||||||
|
|
||||||
|
## The Pyramid Principle (Barbara Minto)
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||||||
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### Structure Template
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||||||
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||||||
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```
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||||||
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[CONCLUSION]
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├── [Key Point 1]
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||||||
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│ ├── Supporting fact A
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│ ├── Supporting fact B
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│ └── Supporting fact C
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├── [Key Point 2]
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||||||
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│ ├── Supporting fact A
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||||||
|
│ ├── Supporting fact B
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│ └── Supporting fact C
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└── [Key Point 3]
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||||||
|
├── Supporting fact A
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||||||
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├── Supporting fact B
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||||||
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└── Supporting fact C
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||||||
|
```
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||||||
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||||||
|
### Application Rules
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||||||
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**Start with the answer**:
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- Executive summary contains the conclusion
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- First paragraph states the recommendation
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|
- First slide shows the outcome
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||||||
|
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||||||
|
**Group ideas logically**:
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|
- 3-5 major points (never more than 7)
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- Each point supports the conclusion
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|
- Similar ideas grouped together
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|
- Logic flows naturally
|
||||||
|
|
||||||
|
**Order for impact**:
|
||||||
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- Most important first
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|
- Chronological when telling a story
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|
- Structural when describing a system
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||||||
|
- Comparative when evaluating options
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||||||
|
|
||||||
|
### Example: Poor vs Good Structure
|
||||||
|
|
||||||
|
**Poor (Bottom-Up)**:
|
||||||
|
```
|
||||||
|
We analyzed Q3 sales data...
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||||||
|
Customer feedback showed...
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||||||
|
Market trends indicate...
|
||||||
|
Competitor pricing was...
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||||||
|
Therefore, we should expand to Asia.
|
||||||
|
```
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||||||
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||||||
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**Good (Pyramid)**:
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||||||
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```
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||||||
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We should expand to Asia in Q1 2025.
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||||||
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||||||
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Why this makes sense:
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||||||
|
1. Market opportunity: $2.5B addressable market growing 15% YoY
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||||||
|
2. Competitive advantage: Our tech is 2 years ahead
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||||||
|
3. Financial viability: 18-month payback, 35% IRR
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||||||
|
|
||||||
|
Supporting data...
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||||||
|
```
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||||||
|
|
||||||
|
---
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||||||
|
|
||||||
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## Executive Writing Style
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||||||
|
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||||||
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### Language Guidelines
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||||||
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||||||
|
**Use**:
|
||||||
|
- Short sentences (15-20 words average)
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||||||
|
- Active voice ("We increased sales" not "Sales were increased")
|
||||||
|
- Strong verbs (achieved, delivered, accelerated)
|
||||||
|
- Concrete nouns (revenue, customers, market share)
|
||||||
|
- Present tense for current state, past for completed actions
|
||||||
|
|
||||||
|
**Avoid**:
|
||||||
|
- Jargon and acronyms (spell out on first use)
|
||||||
|
- Passive voice
|
||||||
|
- Weak verbs (have, make, do, get)
|
||||||
|
- Hedging language (maybe, possibly, could)
|
||||||
|
- Long paragraphs (3-4 sentences max)
|
||||||
|
|
||||||
|
### Tone Characteristics
|
||||||
|
|
||||||
|
**Confident without arrogance**:
|
||||||
|
- "Our analysis shows..." (not "We think...")
|
||||||
|
- "The data indicates..." (not "It seems like...")
|
||||||
|
- "We recommend..." (not "You might consider...")
|
||||||
|
|
||||||
|
**Objective with conviction**:
|
||||||
|
- State facts clearly
|
||||||
|
- Acknowledge risks openly
|
||||||
|
- Recommend decisively
|
||||||
|
- Support with evidence
|
||||||
|
|
||||||
|
**Respectful of time**:
|
||||||
|
- Get to the point immediately
|
||||||
|
- Use formatting for scannability
|
||||||
|
- Provide detail in appendices
|
||||||
|
- Offer executive summary first
|
||||||
|
|
||||||
|
### Word Economy
|
||||||
|
|
||||||
|
**Before**: "In order to achieve our strategic objectives related to market expansion, we need to implement a comprehensive action plan." (22 words)
|
||||||
|
|
||||||
|
**After**: "To expand market share, we'll execute this three-step plan." (10 words)
|
||||||
|
|
||||||
|
**Before**: "It is our recommendation that the company should consider pursuing an acquisition strategy." (14 words)
|
||||||
|
|
||||||
|
**After**: "We recommend pursuing acquisitions." (4 words)
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Data Storytelling Framework
|
||||||
|
|
||||||
|
### The Three-Act Structure
|
||||||
|
|
||||||
|
**Act 1: Setup (Context)**
|
||||||
|
- What's the current situation?
|
||||||
|
- Why does this matter?
|
||||||
|
- What question are we answering?
|
||||||
|
|
||||||
|
**Act 2: Conflict (Problem/Opportunity)**
|
||||||
|
- What changed?
|
||||||
|
- What's at stake?
|
||||||
|
- What are the options?
|
||||||
|
|
||||||
|
**Act 3: Resolution (Action)**
|
||||||
|
- What should we do?
|
||||||
|
- What will it achieve?
|
||||||
|
- What's the timeline?
|
||||||
|
|
||||||
|
### Making Numbers Meaningful
|
||||||
|
|
||||||
|
**Raw numbers are meaningless**:
|
||||||
|
- "$2.5M revenue" - So what?
|
||||||
|
|
||||||
|
**Add context**:
|
||||||
|
- "$2.5M revenue (up 40% YoY, exceeding target by $500K)"
|
||||||
|
- "$2.5M revenue from 150 customers (average deal size $16.7K)"
|
||||||
|
- "$2.5M revenue puts us at 15% market share, #3 in the industry"
|
||||||
|
|
||||||
|
**Use comparisons**:
|
||||||
|
- Trend: "Revenue grew 40% YoY (vs 10% industry average)"
|
||||||
|
- Benchmark: "Customer satisfaction 4.8/5 (industry leader at 4.9)"
|
||||||
|
- Goal: "85% of target with one quarter remaining"
|
||||||
|
- Scale: "Our R&D budget ($10M) equals our top competitor's total revenue"
|
||||||
|
|
||||||
|
### Storytelling Formula
|
||||||
|
|
||||||
|
```
|
||||||
|
Problem → Insight → Action → Impact
|
||||||
|
|
||||||
|
Example:
|
||||||
|
"Churn increased 5 percentage points to 8% (Problem).
|
||||||
|
Analysis shows 80% of churned customers experienced
|
||||||
|
billing issues within 30 days (Insight). We'll implement
|
||||||
|
automated billing validation and proactive customer service
|
||||||
|
(Action) to reduce churn to 5% and save $2M annually (Impact)."
|
||||||
|
```
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Visualization for Executives
|
||||||
|
|
||||||
|
### Chart Selection Guide
|
||||||
|
|
||||||
|
| Data Type | Best Chart | When NOT to Use |
|
||||||
|
|-----------|------------|-----------------|
|
||||||
|
| **Trends over time** | Line chart | When you have only 2-3 data points |
|
||||||
|
| **Comparisons** | Bar chart (horizontal) | When you have >7 categories |
|
||||||
|
| **Part-to-whole** | Pie chart (sparingly) | When you have >5 segments |
|
||||||
|
| **Distribution** | Histogram | For executives (too technical) |
|
||||||
|
| **Correlation** | Scatter plot | When causation is unclear |
|
||||||
|
| **Process flow** | Sankey/flow diagram | For quick decisions |
|
||||||
|
| **Hierarchy** | Treemap | When depth >2 levels |
|
||||||
|
| **Status** | Traffic light (RAG) | For detailed metrics |
|
||||||
|
|
||||||
|
### Chart Design Principles
|
||||||
|
|
||||||
|
**High-Level Focus**:
|
||||||
|
- Show trends, not granular data
|
||||||
|
- Aggregate to monthly/quarterly (not daily)
|
||||||
|
- Top 5-7 categories only ("Other" for rest)
|
||||||
|
- Clear before/after comparisons
|
||||||
|
|
||||||
|
**Visual Simplicity**:
|
||||||
|
- Minimal gridlines (or none)
|
||||||
|
- One data series per chart (max 3)
|
||||||
|
- Large, legible fonts (14pt minimum)
|
||||||
|
- Direct labeling (avoid legends when possible)
|
||||||
|
- Clear title states the insight
|
||||||
|
|
||||||
|
**Color Strategy**:
|
||||||
|
- Green = positive, growth, on-track
|
||||||
|
- Red = negative, decline, at-risk
|
||||||
|
- Yellow/Orange = caution, attention needed
|
||||||
|
- Gray = neutral, historical, comparison
|
||||||
|
- Brand colors for company-specific items
|
||||||
|
|
||||||
|
### Before/After Example
|
||||||
|
|
||||||
|
**Before** (Too Complex):
|
||||||
|
![Complex chart with 12 lines, small font, legend, gridlines everywhere]
|
||||||
|
|
||||||
|
**After** (Executive-Friendly):
|
||||||
|
![Simple chart with 2-3 key lines, clear trend, direct labels, title: "Revenue Growth Accelerating: +40% YoY"]
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Board Report Structure
|
||||||
|
|
||||||
|
### Standard Board Report Sections
|
||||||
|
|
||||||
|
**1. Executive Summary (1 page)**
|
||||||
|
```markdown
|
||||||
|
## Executive Summary
|
||||||
|
|
||||||
|
**Recommendation**: [One sentence action request]
|
||||||
|
|
||||||
|
**Context**: [2-3 sentences on why this matters]
|
||||||
|
|
||||||
|
**Key Points**:
|
||||||
|
• Financial: [One key metric]
|
||||||
|
• Operational: [One key achievement/issue]
|
||||||
|
• Strategic: [One strategic implication]
|
||||||
|
|
||||||
|
**Decision Requested**: [Specific ask with timeline]
|
||||||
|
```
|
||||||
|
|
||||||
|
**2. Business Performance (2-3 pages)**
|
||||||
|
```markdown
|
||||||
|
## Business Performance
|
||||||
|
|
||||||
|
### Financial Highlights
|
||||||
|
• Revenue: $X (+/- Y% vs target, +/- Z% YoY)
|
||||||
|
• EBITDA: $X (Y% margin)
|
||||||
|
• Cash: $X (Z months runway)
|
||||||
|
|
||||||
|
### Operational Metrics
|
||||||
|
• Customers: X (+Y% QoQ)
|
||||||
|
• NRR: X% (target: Y%)
|
||||||
|
• CAC/LTV: $X/$Y (ratio: Z)
|
||||||
|
|
||||||
|
### Year-over-Year Comparison
|
||||||
|
[Table showing key metrics vs same period last year]
|
||||||
|
```
|
||||||
|
|
||||||
|
**3. Strategic Initiatives (2-3 pages)**
|
||||||
|
```markdown
|
||||||
|
## Strategic Initiatives
|
||||||
|
|
||||||
|
### Initiative 1: [Name]
|
||||||
|
**Status**: [On Track / At Risk / Behind]
|
||||||
|
**Progress**: [% complete or milestone achieved]
|
||||||
|
**Next Milestone**: [What and when]
|
||||||
|
**Investment**: $X spent, $Y remaining
|
||||||
|
**Expected Impact**: [Quantified benefit]
|
||||||
|
|
||||||
|
[Repeat for 2-4 top initiatives]
|
||||||
|
```
|
||||||
|
|
||||||
|
**4. Risks and Opportunities (1-2 pages)**
|
||||||
|
```markdown
|
||||||
|
## Key Risks
|
||||||
|
|
||||||
|
| Risk | Impact | Likelihood | Mitigation |
|
||||||
|
|------|--------|------------|------------|
|
||||||
|
| [Description] | High/Med/Low | High/Med/Low | [Action] |
|
||||||
|
|
||||||
|
## Key Opportunities
|
||||||
|
|
||||||
|
| Opportunity | Potential | Timeframe | Investment Needed |
|
||||||
|
|-------------|-----------|-----------|-------------------|
|
||||||
|
| [Description] | $X value | Q1 2025 | $Y |
|
||||||
|
```
|
||||||
|
|
||||||
|
**5. Decisions Needed (1 page)**
|
||||||
|
```markdown
|
||||||
|
## Decisions Requested
|
||||||
|
|
||||||
|
### Decision 1: [Clear title]
|
||||||
|
**Background**: [2-3 sentences]
|
||||||
|
**Options**:
|
||||||
|
A. [Option] - Pros: X, Cons: Y
|
||||||
|
B. [Option] - Pros: X, Cons: Y
|
||||||
|
**Recommendation**: [Our recommendation with rationale]
|
||||||
|
**Timeline**: [When decision needed and why]
|
||||||
|
|
||||||
|
[Repeat for additional decisions]
|
||||||
|
```
|
||||||
|
|
||||||
|
**6. Appendices (as needed)**
|
||||||
|
- Detailed financial statements
|
||||||
|
- Product roadmap
|
||||||
|
- Competitive analysis
|
||||||
|
- Customer case studies
|
||||||
|
|
||||||
|
### Board Report Best Practices
|
||||||
|
|
||||||
|
**Length**:
|
||||||
|
- Total: 8-15 pages (not including appendices)
|
||||||
|
- Executive summary: 1 page max
|
||||||
|
- Each section: 1-3 pages max
|
||||||
|
- Font: 11-12pt minimum
|
||||||
|
|
||||||
|
**Timing**:
|
||||||
|
- Distribute 5-7 days before meeting
|
||||||
|
- Assume board reads in advance
|
||||||
|
- Use meeting for discussion, not presentation
|
||||||
|
- Prepare backup slides for deep dives
|
||||||
|
|
||||||
|
**Tone**:
|
||||||
|
- Balanced: Share good and bad news
|
||||||
|
- Forward-looking: More time on future than past
|
||||||
|
- Honest: Flag risks clearly
|
||||||
|
- Specific: No vague statements
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Executive Summary Best Practices
|
||||||
|
|
||||||
|
### The Perfect Executive Summary
|
||||||
|
|
||||||
|
**Structure (1 page max)**:
|
||||||
|
```markdown
|
||||||
|
## Executive Summary
|
||||||
|
|
||||||
|
### The Bottom Line
|
||||||
|
[One sentence: What are we recommending/reporting?]
|
||||||
|
|
||||||
|
### Why This Matters
|
||||||
|
[2-3 sentences: Context and significance]
|
||||||
|
|
||||||
|
### Key Findings
|
||||||
|
• [Finding 1: Most important]
|
||||||
|
• [Finding 2: Second most important]
|
||||||
|
• [Finding 3: Third most important]
|
||||||
|
|
||||||
|
### Recommended Actions
|
||||||
|
1. [Action 1 with owner and timeline]
|
||||||
|
2. [Action 2 with owner and timeline]
|
||||||
|
3. [Action 3 with owner and timeline]
|
||||||
|
|
||||||
|
### Expected Impact
|
||||||
|
[Quantified outcome: revenue, cost, time, risk]
|
||||||
|
```
|
||||||
|
|
||||||
|
### Writing Guidelines
|
||||||
|
|
||||||
|
**First Sentence Rule**:
|
||||||
|
The first sentence must be complete and self-contained. Reader should understand the purpose from sentence one alone.
|
||||||
|
|
||||||
|
**Examples**:
|
||||||
|
|
||||||
|
Poor: "This document outlines our findings."
|
||||||
|
Good: "We recommend expanding to Asian markets in Q1 2025 to capture $2.5B opportunity."
|
||||||
|
|
||||||
|
Poor: "After conducting analysis, we have some recommendations."
|
||||||
|
Good: "Our analysis shows consolidating vendors will save $5M annually with no service disruption."
|
||||||
|
|
||||||
|
**Density Rule**:
|
||||||
|
Every sentence must add new information. No filler.
|
||||||
|
|
||||||
|
Poor:
|
||||||
|
```
|
||||||
|
We conducted a comprehensive analysis of the market.
|
||||||
|
The analysis looked at many factors.
|
||||||
|
Based on our analysis, we have recommendations.
|
||||||
|
```
|
||||||
|
|
||||||
|
Good:
|
||||||
|
```
|
||||||
|
Market analysis reveals three immediate opportunities:
|
||||||
|
European expansion ($10M ARR), enterprise pivot ($15M),
|
||||||
|
and strategic partnerships ($8M). We recommend pursuing
|
||||||
|
Europe first given our existing infrastructure and
|
||||||
|
18-month payback period.
|
||||||
|
```
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Strategic vs Tactical Information
|
||||||
|
|
||||||
|
### Decision Framework
|
||||||
|
|
||||||
|
**Strategic (for executives)**:
|
||||||
|
- Direction and priorities
|
||||||
|
- Resource allocation
|
||||||
|
- Risk acceptance
|
||||||
|
- Market positioning
|
||||||
|
- M&A and partnerships
|
||||||
|
- Organizational structure
|
||||||
|
- Multi-year investments
|
||||||
|
|
||||||
|
**Tactical (for managers)**:
|
||||||
|
- Implementation details
|
||||||
|
- Process improvements
|
||||||
|
- Tool selection
|
||||||
|
- Hiring plans
|
||||||
|
- Campaign execution
|
||||||
|
- Bug fixes
|
||||||
|
- Short-term optimizations
|
||||||
|
|
||||||
|
### Filter for Executives
|
||||||
|
|
||||||
|
Ask: "Would this influence a board-level decision?"
|
||||||
|
|
||||||
|
**Include**:
|
||||||
|
- 10% revenue change
|
||||||
|
- Major customer win/loss
|
||||||
|
- Competitive threat
|
||||||
|
- Regulatory change
|
||||||
|
- Key hire departure
|
||||||
|
- Strategic pivot
|
||||||
|
- Capital requirements
|
||||||
|
|
||||||
|
**Exclude**:
|
||||||
|
- Individual feature launches
|
||||||
|
- Minor process changes
|
||||||
|
- Routine hiring
|
||||||
|
- Small vendor switches
|
||||||
|
- Team reorganizations (unless executive)
|
||||||
|
- Tactical marketing campaigns
|
||||||
|
- Technical implementation details
|
||||||
|
|
||||||
|
### Aggregation Rule
|
||||||
|
|
||||||
|
Executives need aggregated, not granular data.
|
||||||
|
|
||||||
|
**Don't**: List 47 initiatives
|
||||||
|
**Do**: Group into 5 strategic themes with progress
|
||||||
|
|
||||||
|
**Don't**: Show weekly metrics
|
||||||
|
**Do**: Show quarterly trends with monthly granularity
|
||||||
|
|
||||||
|
**Don't**: Report individual deals
|
||||||
|
**Do**: Report pipeline health and conversion trends
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Traffic Light Reporting (RAG Status)
|
||||||
|
|
||||||
|
### RAG Status Definitions
|
||||||
|
|
||||||
|
**Green (On Track)**:
|
||||||
|
- Meeting or exceeding targets
|
||||||
|
- No blockers
|
||||||
|
- Within budget and timeline
|
||||||
|
- Milestones being hit
|
||||||
|
- Confidence level: High
|
||||||
|
|
||||||
|
**Yellow/Amber (At Risk)**:
|
||||||
|
- Slightly behind target (5-15%)
|
||||||
|
- Minor blockers present
|
||||||
|
- Budget or timeline pressure
|
||||||
|
- Mitigation plan in place
|
||||||
|
- Confidence level: Medium
|
||||||
|
|
||||||
|
**Red (Off Track)**:
|
||||||
|
- Significantly behind target (>15%)
|
||||||
|
- Major blockers
|
||||||
|
- Over budget or late
|
||||||
|
- Intervention needed
|
||||||
|
- Confidence level: Low
|
||||||
|
|
||||||
|
### RAG Report Template
|
||||||
|
|
||||||
|
```markdown
|
||||||
|
## Project/Initiative Status
|
||||||
|
|
||||||
|
| Initiative | Status | Progress | Key Issue | Mitigation |
|
||||||
|
|------------|--------|----------|-----------|------------|
|
||||||
|
| Product Launch | 🟢 | 85% | None | On schedule for Q1 |
|
||||||
|
| Sales Hiring | 🟡 | 60% | Slow hiring in Enterprise | Engaging recruiters |
|
||||||
|
| Cloud Migration | 🔴 | 35% | Budget overrun, tech debt | Adding resources, re-scoping |
|
||||||
|
|
||||||
|
### Details
|
||||||
|
|
||||||
|
#### 🔴 Cloud Migration
|
||||||
|
**Status**: Behind schedule and over budget
|
||||||
|
**Progress**: 35% complete (target: 60%)
|
||||||
|
**Issue**: Unexpected technical debt discovered, requiring additional engineering time
|
||||||
|
**Impact**:
|
||||||
|
- Launch delayed 6 weeks to March 31
|
||||||
|
- Budget increase: +$200K (now $1.2M total)
|
||||||
|
**Mitigation**:
|
||||||
|
- Added 2 senior engineers from product team
|
||||||
|
- Reducing Phase 1 scope by 15%
|
||||||
|
- Daily standup to unblock issues
|
||||||
|
**Decision Needed**: Approve additional $200K budget
|
||||||
|
**Confidence**: Can hit March 31 with additional resources
|
||||||
|
```
|
||||||
|
|
||||||
|
### RAG Best Practices
|
||||||
|
|
||||||
|
**Be honest**:
|
||||||
|
- Don't keep things yellow too long
|
||||||
|
- Red is not failure, it's awareness
|
||||||
|
- Green doesn't mean perfect
|
||||||
|
|
||||||
|
**Be specific about yellows**:
|
||||||
|
- What specifically is at risk?
|
||||||
|
- By how much?
|
||||||
|
- What's the mitigation?
|
||||||
|
- When will we know if it's working?
|
||||||
|
|
||||||
|
**For reds, always include**:
|
||||||
|
- Root cause (not symptoms)
|
||||||
|
- Impact to business
|
||||||
|
- Mitigation plan with timeline
|
||||||
|
- Decision or support needed
|
||||||
|
- Realistic new timeline
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Key Message Frameworks
|
||||||
|
|
||||||
|
### The Rule of Three
|
||||||
|
|
||||||
|
Structure messages in groups of three for memorability.
|
||||||
|
|
||||||
|
**Examples**:
|
||||||
|
- "Our strategy: Grow revenue, reduce costs, scale operations"
|
||||||
|
- "Three risks: Competitive, regulatory, execution"
|
||||||
|
- "What we need: Capital, talent, time"
|
||||||
|
|
||||||
|
**Why Three Works**:
|
||||||
|
- Easy to remember
|
||||||
|
- Feels complete
|
||||||
|
- Doesn't overwhelm
|
||||||
|
- Creates pattern
|
||||||
|
|
||||||
|
### The "So What?" Test
|
||||||
|
|
||||||
|
Every statement must pass the "So What?" test.
|
||||||
|
|
||||||
|
**Statement**: "Revenue grew 40%"
|
||||||
|
**So What?**: "We're gaining market share"
|
||||||
|
**So What?**: "We're now #2 in the market"
|
||||||
|
**So What?**: "Positions us for strategic acquisition"
|
||||||
|
|
||||||
|
Keep asking "So What?" until you reach the business impact.
|
||||||
|
|
||||||
|
### SCR Framework (Situation-Complication-Resolution)
|
||||||
|
|
||||||
|
**Situation**: What's the current state?
|
||||||
|
- "We have 50% market share in SMB"
|
||||||
|
|
||||||
|
**Complication**: What's changing or wrong?
|
||||||
|
- "Enterprise competitors entering SMB with aggressive pricing"
|
||||||
|
|
||||||
|
**Resolution**: What should we do?
|
||||||
|
- "We'll defend with bundling and faster innovation"
|
||||||
|
|
||||||
|
**Example in Practice**:
|
||||||
|
```
|
||||||
|
Situation: Our customer acquisition cost is $5,000,
|
||||||
|
industry average is $3,000.
|
||||||
|
|
||||||
|
Complication: At current CAC, we need $150K LTV to
|
||||||
|
maintain 30:1 ratio, but our LTV is only $100K.
|
||||||
|
|
||||||
|
Resolution: We'll reduce CAC to $3,333 through content
|
||||||
|
marketing (reducing paid spend 40%) and improve LTV to
|
||||||
|
$120K through expanded cross-sell program.
|
||||||
|
```
|
||||||
|
|
||||||
|
### FAB Framework (Features-Advantages-Benefits)
|
||||||
|
|
||||||
|
**Feature**: What is it?
|
||||||
|
**Advantage**: Why is it better?
|
||||||
|
**Benefit**: So what? (Business impact)
|
||||||
|
|
||||||
|
**Example**:
|
||||||
|
- Feature: "New AI recommendation engine"
|
||||||
|
- Advantage: "40% more accurate than current system"
|
||||||
|
- Benefit: "Increases conversion 12% = $5M additional annual revenue"
|
||||||
|
|
||||||
|
Executives care about Benefits. Include Features/Advantages only if asked.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## One Message Per Slide Rule
|
||||||
|
|
||||||
|
### McKinsey-Style Slide Structure
|
||||||
|
|
||||||
|
**Every slide has ONE headline that is**:
|
||||||
|
- A complete sentence
|
||||||
|
- States the conclusion
|
||||||
|
- Can stand alone
|
||||||
|
- Is action-oriented
|
||||||
|
|
||||||
|
**Poor Headlines**:
|
||||||
|
- "Q3 Results" (What about them?)
|
||||||
|
- "Customer Analysis" (What did you find?)
|
||||||
|
- "Next Steps" (What are they?)
|
||||||
|
|
||||||
|
**Good Headlines**:
|
||||||
|
- "Q3 revenue exceeded target by 15%, driven by enterprise growth"
|
||||||
|
- "Top 20% of customers generate 70% of revenue and have 95% retention"
|
||||||
|
- "Launch MVP in Q1, then iterate based on enterprise feedback"
|
||||||
|
|
||||||
|
### Slide Content Rules
|
||||||
|
|
||||||
|
**Maximum per slide**:
|
||||||
|
- 1 main message (in headline)
|
||||||
|
- 3-5 supporting points
|
||||||
|
- 1 chart or visual
|
||||||
|
- 50 words of text
|
||||||
|
|
||||||
|
**Minimum font sizes**:
|
||||||
|
- Headline: 28-32pt
|
||||||
|
- Body text: 18-24pt
|
||||||
|
- Chart labels: 14-16pt
|
||||||
|
|
||||||
|
**White space**:
|
||||||
|
- 30-40% of slide should be empty
|
||||||
|
- Breathing room around elements
|
||||||
|
- Not every pixel needs content
|
||||||
|
|
||||||
|
### Visual Hierarchy
|
||||||
|
|
||||||
|
**Most important → Least important**:
|
||||||
|
1. Headline (largest, top)
|
||||||
|
2. Key visual or number
|
||||||
|
3. Supporting points
|
||||||
|
4. Details/footnotes (smallest, bottom)
|
||||||
|
|
||||||
|
**Example Layout**:
|
||||||
|
```
|
||||||
|
[HEADLINE: Revenue Growth Accelerating]
|
||||||
|
← 32pt, bold
|
||||||
|
|
||||||
|
[CHART: Quarterly Revenue Trend]
|
||||||
|
← Large, clear
|
||||||
|
|
||||||
|
• Enterprise segment +65% YoY ← 20pt
|
||||||
|
• SMB segment +25% YoY
|
||||||
|
• Services revenue doubled
|
||||||
|
|
||||||
|
Source: Internal analysis ← 12pt, gray
|
||||||
|
```
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Best Practices Checklist
|
||||||
|
|
||||||
|
### Before You Write
|
||||||
|
|
||||||
|
- [ ] Know your audience (board, CEO, CFO, etc.)
|
||||||
|
- [ ] Understand the decision to be made
|
||||||
|
- [ ] Have data to support recommendations
|
||||||
|
- [ ] Know the timeline/deadline
|
||||||
|
- [ ] Clarify format expectations (memo, deck, report)
|
||||||
|
|
||||||
|
### Executive Summary
|
||||||
|
|
||||||
|
- [ ] Bottom line in first sentence
|
||||||
|
- [ ] Fits on one page
|
||||||
|
- [ ] Contains recommendation
|
||||||
|
- [ ] Quantifies impact
|
||||||
|
- [ ] Includes timeline
|
||||||
|
|
||||||
|
### Structure
|
||||||
|
|
||||||
|
- [ ] Pyramid principle applied
|
||||||
|
- [ ] Most important information first
|
||||||
|
- [ ] Logical flow of ideas
|
||||||
|
- [ ] Clear section headers
|
||||||
|
- [ ] Page numbers and dates
|
||||||
|
|
||||||
|
### Writing Style
|
||||||
|
|
||||||
|
- [ ] Active voice (>90% of sentences)
|
||||||
|
- [ ] Short sentences (<20 words average)
|
||||||
|
- [ ] Simple words (8th grade reading level)
|
||||||
|
- [ ] No jargon or spelled-out acronyms
|
||||||
|
- [ ] Consistent formatting
|
||||||
|
|
||||||
|
### Data and Visuals
|
||||||
|
|
||||||
|
- [ ] Numbers contextualized (vs target, vs prior period)
|
||||||
|
- [ ] Charts support key messages
|
||||||
|
- [ ] Visuals are executive-friendly (simple, clear)
|
||||||
|
- [ ] Sources cited
|
||||||
|
- [ ] RAG status where appropriate
|
||||||
|
|
||||||
|
### Recommendations
|
||||||
|
|
||||||
|
- [ ] Clear and specific
|
||||||
|
- [ ] Actionable
|
||||||
|
- [ ] Owner assigned
|
||||||
|
- [ ] Timeline included
|
||||||
|
- [ ] Resources needed identified
|
||||||
|
|
||||||
|
### Final Review
|
||||||
|
|
||||||
|
- [ ] Passes "So What?" test
|
||||||
|
- [ ] Can be scanned in 2 minutes
|
||||||
|
- [ ] Comprehensive but concise
|
||||||
|
- [ ] Proofread (zero typos)
|
||||||
|
- [ ] Formatted consistently
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Common Mistakes to Avoid
|
||||||
|
|
||||||
|
### Mistake 1: Burying the Lead
|
||||||
|
|
||||||
|
**Wrong**: Start with background, methodology, then conclusion at end
|
||||||
|
**Right**: Start with conclusion, support with key points, background in appendix
|
||||||
|
|
||||||
|
### Mistake 2: Too Much Detail
|
||||||
|
|
||||||
|
**Wrong**: Include every finding, every data point
|
||||||
|
**Right**: Include top 3-5 insights, put rest in appendix
|
||||||
|
|
||||||
|
### Mistake 3: Weak Recommendations
|
||||||
|
|
||||||
|
**Wrong**: "We should consider exploring potential options"
|
||||||
|
**Right**: "We recommend expanding to Germany in Q2 2025 with $2M investment"
|
||||||
|
|
||||||
|
### Mistake 4: Data Without Story
|
||||||
|
|
||||||
|
**Wrong**: Show 15 charts with no narrative
|
||||||
|
**Right**: Tell story with 3-5 charts that build to conclusion
|
||||||
|
|
||||||
|
### Mistake 5: No "Ask"
|
||||||
|
|
||||||
|
**Wrong**: Present information, no clear request
|
||||||
|
**Right**: Specific decision or approval needed with deadline
|
||||||
|
|
||||||
|
### Mistake 6: Wrong Altitude
|
||||||
|
|
||||||
|
**Wrong**: Focus on tactics and implementation details
|
||||||
|
**Right**: Focus on strategy, outcomes, and decisions
|
||||||
|
|
||||||
|
### Mistake 7: No Risk Discussion
|
||||||
|
|
||||||
|
**Wrong**: Present only upside, ignore risks
|
||||||
|
**Right**: Balanced view with risks and mitigation
|
||||||
|
|
||||||
|
### Mistake 8: Vague Timelines
|
||||||
|
|
||||||
|
**Wrong**: "Soon", "In the future", "Eventually"
|
||||||
|
**Right**: "Q2 2025", "By March 31", "6-8 weeks"
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Templates and Examples
|
||||||
|
|
||||||
|
### Executive Email Template
|
||||||
|
|
||||||
|
```
|
||||||
|
Subject: [Decision Needed] [Topic] by [Date]
|
||||||
|
|
||||||
|
[RECOMMENDATION IN ONE SENTENCE]
|
||||||
|
|
||||||
|
Context:
|
||||||
|
[2-3 sentences on why this matters]
|
||||||
|
|
||||||
|
Key Points:
|
||||||
|
• [Point 1]
|
||||||
|
• [Point 2]
|
||||||
|
• [Point 3]
|
||||||
|
|
||||||
|
Decision Requested:
|
||||||
|
[Specific action needed] by [date]
|
||||||
|
|
||||||
|
Impact:
|
||||||
|
[Quantified benefit or consequence]
|
||||||
|
|
||||||
|
Next Steps:
|
||||||
|
[What happens after decision]
|
||||||
|
|
||||||
|
[Attachments: Supporting analysis]
|
||||||
|
```
|
||||||
|
|
||||||
|
### Board Memo Template
|
||||||
|
|
||||||
|
```markdown
|
||||||
|
# [Topic]: [One-Sentence Summary]
|
||||||
|
|
||||||
|
**Date**: [Date]
|
||||||
|
**Prepared By**: [Name, Title]
|
||||||
|
**Recommendation**: [What we're recommending]
|
||||||
|
|
||||||
|
## Executive Summary
|
||||||
|
|
||||||
|
[Bottom line, key findings, recommended actions, expected impact - 1 page max]
|
||||||
|
|
||||||
|
## Background
|
||||||
|
|
||||||
|
[Context needed to understand the situation - 1-2 paragraphs]
|
||||||
|
|
||||||
|
## Analysis
|
||||||
|
|
||||||
|
[Supporting data and insights organized by theme - 2-3 pages max]
|
||||||
|
|
||||||
|
## Options Considered
|
||||||
|
|
||||||
|
| Option | Pros | Cons | Cost |
|
||||||
|
|--------|------|------|------|
|
||||||
|
| A | [Pros] | [Cons] | $X |
|
||||||
|
| B | [Pros] | [Cons] | $Y |
|
||||||
|
|
||||||
|
## Recommendation
|
||||||
|
|
||||||
|
[Our recommendation with clear rationale - 1 page]
|
||||||
|
|
||||||
|
## Implementation Plan
|
||||||
|
|
||||||
|
| Phase | Timeline | Owner | Investment |
|
||||||
|
|-------|----------|-------|------------|
|
||||||
|
| 1 | Q1 2025 | [Name] | $X |
|
||||||
|
| 2 | Q2 2025 | [Name] | $Y |
|
||||||
|
|
||||||
|
## Risks and Mitigation
|
||||||
|
|
||||||
|
[Key risks and how we'll address them]
|
||||||
|
|
||||||
|
## Appendices
|
||||||
|
|
||||||
|
[Supporting details, financial models, research]
|
||||||
|
```
|
||||||
|
|
||||||
|
### Monthly Business Review Template
|
||||||
|
|
||||||
|
```markdown
|
||||||
|
# Monthly Business Review - [Month Year]
|
||||||
|
|
||||||
|
## Executive Summary
|
||||||
|
|
||||||
|
**Overall Status**: 🟢 On Track | 🟡 At Risk | 🔴 Off Track
|
||||||
|
|
||||||
|
**Key Highlights**:
|
||||||
|
• [Most important achievement or concern]
|
||||||
|
• [Second most important]
|
||||||
|
• [Third most important]
|
||||||
|
|
||||||
|
**Decisions Needed**: [List any immediate decisions]
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Financial Performance
|
||||||
|
|
||||||
|
| Metric | Actual | Target | vs Target | vs Prior Month | vs Prior Year |
|
||||||
|
|--------|--------|--------|-----------|----------------|---------------|
|
||||||
|
| Revenue | $X | $Y | +/-Z% | +/-A% | +/-B% |
|
||||||
|
| EBITDA | $X | $Y | +/-Z% | +/-A% | +/-B% |
|
||||||
|
| Cash | $X | $Y | +/-Z% | +/-A% | +/-B% |
|
||||||
|
|
||||||
|
**Commentary**: [2-3 sentences on what drove performance]
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Operational Metrics
|
||||||
|
|
||||||
|
### Customer Metrics
|
||||||
|
- New Customers: X (+/- Y% vs target)
|
||||||
|
- Churn: X% (target: Y%)
|
||||||
|
- NRR: X% (target: Y%)
|
||||||
|
|
||||||
|
### Sales Metrics
|
||||||
|
- Pipeline: $X (coverage: Y.Zx)
|
||||||
|
- Win Rate: X% (target: Y%)
|
||||||
|
- Average Deal Size: $X (+/- Y% MoM)
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Strategic Initiatives
|
||||||
|
|
||||||
|
[For each top initiative:]
|
||||||
|
|
||||||
|
### [Initiative Name]
|
||||||
|
**Status**: 🟢 🟡 🔴
|
||||||
|
**Progress**: [% or milestone]
|
||||||
|
**Key Achievement**: [What was accomplished]
|
||||||
|
**Next Milestone**: [What and when]
|
||||||
|
**Risks**: [Any concerns]
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Key Risks and Opportunities
|
||||||
|
|
||||||
|
### Risks
|
||||||
|
| Risk | Impact | Mitigation |
|
||||||
|
|------|--------|------------|
|
||||||
|
| [Risk 1] | High/Med/Low | [Action] |
|
||||||
|
|
||||||
|
### Opportunities
|
||||||
|
| Opportunity | Potential | Next Step |
|
||||||
|
|-------------|-----------|-----------|
|
||||||
|
| [Opp 1] | $X | [Action] |
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Looking Ahead
|
||||||
|
|
||||||
|
**Next Month Focus**:
|
||||||
|
1. [Priority 1]
|
||||||
|
2. [Priority 2]
|
||||||
|
3. [Priority 3]
|
||||||
|
|
||||||
|
**Support Needed**: [Any blockers or requests]
|
||||||
|
```
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Summary: Executive Communication Mastery
|
||||||
|
|
||||||
|
**The Foundation**:
|
||||||
|
- Start with the conclusion (BLUF)
|
||||||
|
- Use Pyramid Principle structure
|
||||||
|
- Write clearly and concisely
|
||||||
|
- Make data tell a story
|
||||||
|
|
||||||
|
**For Board Reports**:
|
||||||
|
- 8-15 pages max
|
||||||
|
- Executive summary on page 1
|
||||||
|
- Clear decisions requested
|
||||||
|
- Balanced (good and bad news)
|
||||||
|
- Forward-looking
|
||||||
|
|
||||||
|
**For Presentations**:
|
||||||
|
- One message per slide
|
||||||
|
- Headlines are conclusions
|
||||||
|
- Visuals are simple and clear
|
||||||
|
- 10-15 slides max for 30-min meeting
|
||||||
|
|
||||||
|
**Always Remember**:
|
||||||
|
- Respect your audience's time
|
||||||
|
- Answer "So What?" for every point
|
||||||
|
- Quantify impact when possible
|
||||||
|
- Be specific about recommendations
|
||||||
|
- Include timeline and owner
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
**Version**: 1.0
|
||||||
|
**Last Updated**: January 2025
|
||||||
|
**Use Cases**: Board reports, executive summaries, strategic presentations, C-suite communications
|
||||||
1399
skills/strategic-planning/SKILL.md
Normal file
1399
skills/strategic-planning/SKILL.md
Normal file
File diff suppressed because it is too large
Load Diff
Reference in New Issue
Block a user