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Research Poster Guidelines
Comprehensive guidelines for creating effective academic research posters including sizing, layout, typography, and design best practices.
Last Updated: 2024
Standard Poster Sizes
International Sizes (ISO 216)
| Size | Dimensions (mm) | Dimensions (inches) | Common Use |
|---|---|---|---|
| A0 | 841 × 1189 | 33.1 × 46.8 | Most common international standard |
| A1 | 594 × 841 | 23.4 × 33.1 | Smaller conferences, travel-friendly |
| A2 | 420 × 594 | 16.5 × 23.4 | Mini posters, small venues |
US Sizes
| Size | Dimensions (inches) | Dimensions (mm) | Common Use |
|---|---|---|---|
| 36" × 48" | 36 × 48 | 914 × 1219 | Common US conference size (portrait) |
| 42" × 56" | 42 × 56 | 1067 × 1422 | Large format US posters |
| 48" × 36" | 48 × 36 | 1219 × 914 | Landscape orientation |
| 48" × 96" | 48 × 96 | 1219 × 2438 | Extra-wide format |
Other Common Sizes
| Size | Dimensions | Notes |
|---|---|---|
| 90 cm × 120 cm | 900 × 1200 mm / 35.4 × 47.2 in | Common in Europe |
| 40" × 30" | 1016 × 762 mm | Landscape format |
| 3 ft × 4 ft | 914 × 1219 mm / 36 × 48 in | Same as 36×48 |
Orientation
- Portrait: Most common (height > width)
- Better for long visual flows (top to bottom)
- Examples: A0, 36"×48"
- Landscape: Less common but sometimes preferred
- Better for wide content, timelines
- Examples: 48"×36", 40"×30"
Always verify: Check conference specifications before designing!
Typography and Font Sizes
Recommended Font Sizes by Distance
Posters are viewed from 3-6 feet (1-2 meters) away:
| Element | Size Range | Recommended |
|---|---|---|
| Title | 60-85 pt | 72-85 pt |
| Author Names | 48-60 pt | 54 pt |
| Affiliations | 32-40 pt | 36 pt |
| Section Headers | 36-48 pt | 42 pt |
| Body Text | 24-32 pt | 28 pt |
| Figure Captions | 20-24 pt | 22 pt |
| References | 18-22 pt | 20 pt |
Font Families
Sans-Serif (Recommended for Posters):
- Arial
- Helvetica
- Calibri
- Futura
- Gill Sans
- Why: Clean, readable at distance
Serif (Use Sparingly):
- Times New Roman
- Georgia
- Palatino
- When: Body text if preferred, but sans-serif better for headers
Monospace:
- Courier New
- Consolas
- When: Code snippets only
Typography Best Practices
- Limit fonts: Use 1-2 font families maximum
- Hierarchy: Establish clear size hierarchy
- Weight: Use bold for emphasis, not italics
- Alignment: Left-align body text, center title
- Spacing: Generous line spacing (1.2-1.5)
- Consistency: Same fonts for similar elements
Layout and Design Principles
Grid-Based Layouts
Column Structures:
| Layout | Columns | Best For |
|---|---|---|
| Single Column | 1 | Simple, linear flow; timeline posters |
| Two Column | 2 | Most common; balanced layout |
| Three Column | 3 | Dense content; multi-part studies |
| Four Column | 4 | Very dense; avoid if possible |
Recommended: 2 or 3 columns for most research posters
Visual Flow
Reading Order (Western conventions):
- Top to bottom
- Left to right
- Z-pattern or F-pattern
Section Ordering (typical):
+----------------------------------+
| TITLE |
| Authors, Affiliations |
+----------------------------------+
| Introduction | Results |
| | |
| Methods | Discussion |
| | |
| [Optional] | Conclusions |
+----------------------------------+
| References / QR Code |
+----------------------------------+
Spacing and Margins
- Outer margins: 1-2 inches (2.5-5 cm) all sides
- Column spacing: 0.5-1 inch (1.3-2.5 cm)
- Inter-section spacing: 0.5-1 inch
- White space: 30-40% of poster should be white space
Avoid: Dense, text-heavy layouts with minimal white space
Color Schemes
Colorblind-Safe Palettes
Use colorblind-friendly color combinations:
Okabe-Ito Palette (Recommended):
- Orange:
#E69F00 - Sky Blue:
#56B4E9 - Bluish Green:
#009E73 - Yellow:
#F0E442 - Blue:
#0072B2 - Vermillion:
#D55E00 - Reddish Purple:
#CC79A7 - Black:
#000000 - Gray:
#999999
Viridis Palette (sequential):
- Good for heatmaps and gradients
- Colorblind-safe and perceptually uniform
Color Usage Guidelines
Background:
- White or light gray: Most common, professional
- Light colored: Pale blue, beige (use cautiously)
- Avoid dark backgrounds: Harder to read, expensive to print
Text:
- Dark on light: Black or dark gray text on white/light backgrounds
- Contrast ratio: At least 4.5:1 (WCAG AA standard)
Accent Colors:
- Use 2-3 accent colors maximum
- Section headers, key findings
- Consistent throughout poster
Figures:
- Colorblind-safe palettes
- Sufficient contrast
- Test in grayscale
Color Contrast Tools
- WebAIM Contrast Checker: https://webaim.org/resources/contrastchecker/
- Coblis (Color Blindness Simulator): https://www.color-blindness.com/coblis-color-blindness-simulator/
Content Structure
Essential Sections
1. Title Section
- Title: Clear, specific, engaging
- Authors: Names (underline presenting author)
- Affiliations: Institutions, departments
- Logo: Institutional logo (corner)
- Contact: Email, QR code to paper/website
2. Introduction/Background
- Purpose: Context and motivation
- Length: 100-200 words
- Include:
- Problem statement
- Research gap
- Objectives/hypothesis
3. Methods
- Purpose: How you did the study
- Format:
- Bullet points preferred
- Flow diagram if complex
- Key parameters
- Include: Sample size, procedures, analysis
4. Results
- Purpose: What you found
- Format: Primarily visual (figures, tables, charts)
- Include:
- Key findings (2-4 main results)
- Statistical significance
- Visual evidence
5. Discussion/Conclusions
- Purpose: What it means
- Length: 100-200 words
- Include:
- Interpretation
- Implications
- Limitations
- Future work
6. References
- Format: Small font, abbreviated citations
- Include: Key citations only (5-10)
- Style: Any consistent style
Optional Sections
- Abstract: Sometimes included, often omitted
- Acknowledgments: Funding, collaborators
- Future Work: Next steps
Visual Elements
Figures and Plots
Principles:
- Simplify: Remove clutter, emphasize key points
- Enlarge: Make larger than in paper
- Label clearly: Large axis labels, legends
- Standalone: Each figure tells a complete story
- High resolution: 300 dpi minimum
Figure Types:
- Photographs: High quality, cropped appropriately
- Graphs: Bar charts, line plots, scatter plots
- Heatmaps: Use colorblind-safe colormaps
- Schematics: Diagrams, flowcharts
- Tables: Simple tables (complex tables → figure)
Tables
When to Use:
- Precise numerical values needed
- Comparisons across conditions
- Summary statistics
Best Practices:
- Keep simple: 3-5 columns, 5-10 rows maximum
- Large fonts: Same size as body text
- Clear headers: Bold column/row headers
- Alternating rows: Light shading for readability
- Minimal lines: Horizontal lines only (no vertical)
Icons and Graphics
Use:
- Icons for visual interest (methods, concepts)
- Simple graphics to break text
- Arrows to guide flow
Sources:
- Noun Project: https://thenounproject.com/
- BioRender: https://biorender.com/ (scientific illustrations)
- Font Awesome: https://fontawesome.com/ (icons)
Caution: Don't overuse; maintain professionalism
LaTeX Poster Packages
beamerposter
Description: Extension of Beamer for posters
Best For: Academic conferences, classic layout
Pros:
- Familiar to Beamer users
- Clean, professional appearance
- Many themes available
Cons:
- Less flexible than tikzposter
- Can be verbose
Template: assets/posters/beamerposter_academic.tex
Example Usage:
\documentclass[final]{beamer}
\usepackage[size=a0,scale=1.24]{beamerposter}
\usetheme{Berlin}
tikzposter
Description: Modern poster package using TikZ
Best For: Colorful, modern designs
Pros:
- Highly customizable
- Modern, attractive themes
- Block-based layout
Cons:
- Steeper learning curve
- Can be slow to compile
Template: assets/posters/tikzposter_research.tex
Example Usage:
\documentclass[25pt, a0paper, portrait]{tikzposter}
\usetheme{Autumn}
\usecolorstyle{Denmark}
baposter
Description: Box-and-poster system
Best For: Structured, multi-column layouts
Pros:
- Excellent column control
- Header boxes, structured layout
- Good for dense content
Cons:
- Complex syntax
- Less commonly used
Template: assets/posters/baposter_conference.tex
Example Usage:
\documentclass[a0paper,portrait]{baposter}
Printing and File Preparation
File Format
For Printing:
- PDF: Universal standard
- High resolution: 300 dpi minimum, 600 dpi for photos
- Color space: RGB for most printers (check with printer)
- Embed fonts: Ensure all fonts embedded
- Flatten: No transparency issues
Print Quality Checks
Before printing:
- Proofread: Check for typos, errors
- Colors: Check in print preview
- Resolution: Zoom to 100%, check figure quality
- Margins: Verify nothing cut off
- Test print: Print small version (A4) to check layout
Print Providers
Options:
- University print shop: Often cheapest, convenient
- FedEx Office: Widely available
- Online services:
- Vistaprint
- Printful
- Academic Poster Printing (specialized)
Cost: Typically $50-150 for A0 glossy poster
Paper Types
| Paper Type | Description | Best For |
|---|---|---|
| Matte | Non-reflective finish | Well-lit venues, minimal glare |
| Glossy | Shiny, vibrant colors | Photos, colorful figures |
| Satin/Semi-gloss | Between matte and glossy | Balanced option (recommended) |
| Fabric | Wrinkle-resistant, rollable | Travel, re-use |
Recommendation: Satin or matte for most academic posters
QR Codes
What to Include
Generate QR codes linking to:
- Paper PDF: Published or preprint
- Supplementary materials: Data, code, videos
- Personal website: Lab or researcher page
- Video abstract: 1-2 minute video summary
- Online version: Interactive poster
Placement
- Common locations:
- Bottom right corner
- Next to references
- Near contact information
- Size: 3-4 inches (7-10 cm) square
- Label: "Scan for paper" or "More info"
QR Code Generators
- QR Code Generator: https://www.qr-code-generator.com/
- QRStuff: https://www.qrstuff.com/
- LaTeX package:
qrcodefor generating in LaTeX
Design Best Practices
Do's
✓ Use large fonts (28pt+ for body text)
✓ Keep text minimal (30-40% of poster)
✓ Use visuals (60-70% figures, plots, images)
✓ Tell a story (clear narrative flow)
✓ Colorblind-safe colors
✓ Test readability (view from 6 feet away)
✓ Include contact info (email, QR code)
✓ Proofread (multiple times!)
Don'ts
✗ Don't use small fonts (<24pt body text)
✗ Don't overcrowd (leave white space)
✗ Don't use complex tables (simplify or visualize)
✗ Don't use full paragraphs (use bullets)
✗ Don't use many fonts (1-2 max)
✗ Don't use low-res images (<300 dpi)
✗ Don't use red-green contrasts (colorblind issue)
✗ Don't make it a paper (posters ≠ papers)
Poster Presentation Tips
During the Poster Session
- Stand by your poster: Be available, engaged
- Elevator pitch ready: 1-2 minute summary prepared
- Different depths: Short version (1 min), medium (3 min), deep dive (10 min)
- Engage visitors: Ask questions, invite discussion
- Business cards: Have them ready
- Notebook: Record feedback, questions
- Handouts: Optional 1-page summary (with QR code)
Talking Through Your Poster
30-second version:
- What is the problem?
- What did you do?
- What did you find?
2-minute version:
- Background + motivation
- Methods (briefly)
- Key result (show main figure)
- Conclusion + implications
5+ minute version:
- Full walkthrough
- Address specific questions
- Discuss limitations, future work
Accessibility Considerations
Visual Accessibility
- Color contrast: High contrast (4.5:1 minimum)
- Colorblind-safe: Use Okabe-Ito or similar palettes
- Font size: Large enough to read from distance
- Font choice: Clear, sans-serif fonts
- Alt text: Consider providing text description
Physical Accessibility
- Mounting height: Low enough for wheelchair users to read bottom
- QR codes: Provide alternative (short URL, handout)
Checklist Before Printing
- Proofread all text (typos, grammar)
- Check author names and affiliations
- Verify all figures are high resolution (300+ dpi)
- Ensure colorblind-safe color schemes
- Test readability from 6 feet away (print small version)
- Verify poster dimensions match conference requirements
- Check that fonts are embedded in PDF
- Include contact information (email, QR code)
- Add institutional logo
- Verify references are accurate
- Ensure figures have clear labels and captions
- Check that layout is not too dense (adequate white space)
- Verify QR codes work (test scan)
- Confirm file is high-resolution PDF
- Get feedback from colleagues
Example Poster Layouts
Layout 1: Two-Column (Recommended for Most)
+----------------------------------------+
| TITLE |
| Authors & Affiliations |
+----------------------------------------+
| INTRO | RESULTS |
| | |
| METHODS | RESULTS (cont.) |
| | |
| | DISCUSSION/CONCLUSIONS |
+----------------------------------------+
| REFERENCES | QR CODE |
+----------------------------------------+
Layout 2: Three-Column
+---------------------------------------+
| TITLE |
| Authors & Affiliations |
+---------------------------------------+
| INTRO | RESULTS | DISCUSSION |
| | | |
| METHOD | RESULTS | CONCLUSIONS |
| | | |
| | RESULTS | FUTURE WORK |
+---------------------------------------+
| REFERENCES | QR CODE |
+---------------------------------------+
Layout 3: Horizontal Flow
+----------------------------------------+
| TITLE |
| Authors & Affiliations |
+----------------------------------------+
| INTRODUCTION | METHODS |
+----------------------------------------+
| RESULTS |
| (large figure spanning width) |
+----------------------------------------+
| DISCUSSION | CONCLUSIONS |
+----------------------------------------+
| REFERENCES | QR CODE |
+----------------------------------------+
Resources
LaTeX Templates
assets/posters/beamerposter_academic.texassets/posters/tikzposter_research.texassets/posters/baposter_conference.tex
Online Resources
- Better Posters Blog: https://betterposters.blogspot.com/
- Colorblind Safe Palettes: https://colorbrewer2.org/
- BioRender (scientific illustrations): https://biorender.com/
- Poster Design Guide (Colin Purrington): https://colinpurrington.com/tips/poster-design/
Tools
- Inkscape: Free vector graphics editor
- PowerPoint: Surprisingly popular for posters
- Illustrator: Professional design tool
- LaTeX: Best for reproducibility, version control
Summary
Key Takeaways:
- Size: Verify conference requirements (typically A0 or 36"×48")
- Fonts: Large (28pt+ body, 72pt+ title)
- Layout: 2-3 columns, generous white space
- Visuals: 60-70% visual content
- Colors: Colorblind-safe, high contrast
- Content: Tell a story, keep text minimal
- Quality: 300+ dpi, test print
- Accessibility: Readable from distance, clear hierarchy
Remember: A poster is not a paper - it's a visual summary designed to spark conversations!