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commands/prioritize-keywords.md
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commands/prioritize-keywords.md
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---
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name: prioritize-keywords
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description: Generates prioritized keyword clusters, intent mapping, and ownership plans.
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usage: /seo-workflow-orchestration:prioritize-keywords --goal "pipeline" --regions "us,uk" --max-clusters 8
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---
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# Command: prioritize-keywords
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## Inputs
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- **goal** – business objective (pipeline, product launch, category, retention).
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- **regions** – optional comma-separated locales for SERP nuance.
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- **max-clusters** – numeric cap on keyword clusters returned.
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- **competitors** – optional list to bias SERP/Gap analysis.
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- **constraints** – optional notes (brand terms, restricted topics, resources).
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## Workflow
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1. **Intent Alignment** – map objectives to funnel stages + persona questions.
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2. **Data Pull** – aggregate search volume, difficulty, CTR opportunity, and SERP features.
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3. **Clustering** – group keywords into themes with intent, content format, and recommended owner.
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4. **Prioritization** – score clusters by impact, effort, competitive gap, and timeline.
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5. **Activation Plan** – outline required assets, supporting content, and measurement KPIs.
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## Outputs
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- Keyword cluster table (cluster, intent, volume, difficulty, priority, owner).
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- Content/technical recommendations per cluster.
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- Experiment backlog or refresh list tied to priority items.
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## Agent/Skill Invocations
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- `seo-director` – validates alignment with roadmap.
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- `keyword-strategy` skill – enforces clustering + scoring methodology.
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- `on-page-lead` – receives top clusters for brief development.
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---
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