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Zhongwei Li
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---
name: build-launch-plan
description: Produces a coordinated launch plan covering workstreams, assets, and KPIs.
usage: /product-marketing:build-launch-plan --product "AI copilot" --tier 1 --date 2025-02-10
---
# Command: build-launch-plan
## Inputs
- **product** name/feature being launched.
- **tier** 1, 2, or 3 to size scope/budget.
- **date** target GA or announcement date.
- **segments** optional audiences or verticals.
- **dependencies** optional list (feature flag, pricing, compliance, etc.).
## Workflow
1. **Launch Tiering** confirm objectives, KPIs, and resource expectations.
2. **Workstream Mapping** content, demand, enablement, success, comms, product readiness.
3. **Timeline** backwards schedule with key milestones and checkpoints.
4. **Asset Checklist** required collateral, demos, training, automation, tracking.
5. **Measurement** define KPIs, instrumentation, reporting cadence, experiment ideas.
## Outputs
- Launch plan board/table (workstream, owner, deliverables, status).
- KPI framework + dashboard spec.
- Risk log with mitigations.
## Agent/Skill Invocations
- `launch-strategist` oversees plan + governance.
- `launch-plays` skill provides playbook templates by tier.
- `data-orchestrator` (cross-plugin) ensures instrumentation readiness optional.
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