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elasticity-lab Use to run pricing elasticity experiments with consistent assumptions and guardrails.

Elasticity Lab Skill

When to Use

  • Modeling price increases/decreases across segments.
  • Evaluating new pricing metrics (consumption, seats, feature gates).
  • Stress testing monetization experiments before council reviews.

Framework

  1. Data Inputs define baseline metrics (ASP, win rate, churn, attach rate) with data sources.
  2. Elasticity Curves map expected response bands (conservative/moderate/aggressive).
  3. Scenario Builder plug in price/metric changes and auto-calc ARR, margin, churn impact.
  4. Risk Flags highlight cohorts sensitive to change (industry, tenure, product mix).
  5. Experiment Plan propose pilot cohorts, measurement windows, and success criteria.

Templates

  • Elasticity workbook (inputs, assumptions, scenarios, summary).
  • Pilot plan checklist with KPI thresholds.
  • Risk matrix by cohort.

Tips

  • Keep historical data windows consistent to avoid noisy comparisons.
  • Document assumptions + version history for auditability.
  • Pair with pricing-governance to log council approvals.