gh-gtmagents-gtm-agents-plugins-paid-media/commands/launch-ads.md

name, description, usage

name	description	usage
launch-ads	Produces platform-specific build instructions, QA steps, and tracking requirements for new paid campaigns.	/paid-media:launch-ads --campaign "AI launch" --platforms "LinkedIn,Meta" --qa true

Command: launch-ads

Inputs

• campaign – reference name or brief ID.
• platforms – comma-separated platforms to build in.
• qa – include full QA + evidence log (default true).
• assets – optional asset filenames/URLs.
• utm_template – custom tracking template if needed.

Workflow

1. Brief Sync – pull targeting, budgets, bids, flight dates.
2. Platform Mapping – convert targeting + creative into platform-specific objects (campaign/ad set/ad group).
3. Build Checklist – steps for naming, audiences, placements, bidding, daily caps, exclusions, tracking pixels.
4. QA Matrix – links, policy compliance, creative previews, tracking tests, custom conversions.
5. Launch Plan – pre-flight approvals, go-live time, monitoring windows, escalation contacts.

Outputs

• Platform build guide with copy-paste configs.
• QA checklist and evidence log template.
• Launch runbook including monitoring tasks + owner assignments.

Agent/Skill Invocations

• channel-operator – handles builds + QA evidence.
• creative-variants skill – verifies asset specs.
• data-orchestrator (from marketing automation) or budget-optimization skill – ensures budgets + pacing guardrails (optional cross-plugin reference).

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