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commands/orchestrate-qualitative-lab.md

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+---
+name: orchestrate-qualitative-lab
+description: Designs and manages qualitative research labs (interviews, focus groups, diary studies) end-to-end.
+usage: /market-research:orchestrate-qualitative-lab --personas buyer,admin --sessions 12 --channels interview,focus-group --deliverable highlight-reel
+---
+
+# Command: orchestrate-qualitative-lab
+
+## Inputs
+- **personas** – comma-separated persona or segment list with optional tier tags.
+- **sessions** – number of sessions/interviews/focus groups to run.
+- **channels** – interview | focus-group | diary-study | community | hybrid.
+- **deliverable** – highlight-reel | memo | board-pack | research-notebook.
+- **incentive** – optional gift card or perk description to automate fulfillment guidance.
+
+## Workflow
+1. **Recruiting Plan** – build quota matrix, screeners, and outreach/incentive sequences.
+2. **Instrument Design** – generate discussion guide, stimulus, and exercise facilitation tips.
+3. **Scheduling & Logistics** – manage invites, reminders, recordings, consent, and backups.
+4. **Moderation & QA** – support moderators with live notes, probing cues, and debrief capture.
+5. **Synthesis & Packaging** – assemble highlight reels, quote libraries, and theme boards for the requested deliverable.
+
+## Outputs
+- Recruiting tracker with status, contact info, and incentive progress.
+- Discussion guide packet + moderator coaching notes.
+- Highlight reel / memo with themes, supporting quotes, and next-step recommendations.
+
+## Agent/Skill Invocations
+- `qualitative-field-lead` – owns recruiting, moderation, and synthesis.
+- `insights-research-director` – ensures alignment with business goals.
+- `participant-operations-hub` skill – tracks quotas, consent, incentives.
+- `insights-repository-kit` skill – archives recordings, notes, and transcripts.
+
+---