1.3 KiB
1.3 KiB
name, description, usage
| name | description | usage |
|---|---|---|
| design-event | Generates an event brief with objectives, audience, agenda, experience design, and KPIs. | /event-marketing:design-event --type "executive dinner" --goal pipeline --region "US West" |
Command: design-event
Inputs
- type – webinar, conference, dinner, field event, partner activation, etc.
- goal – pipeline, expansion, community, product adoption, etc.
- region – geography or segment.
- budget – optional amount.
- timeline – target month/date.
Workflow
- Objective Mapping – align event purpose with KPIs and attendee personas.
- Experience Blueprint – recommend agenda, format, speakers, demos, activations.
- Content & Offer Plan – define narratives, assets, giveaways, CTAs.
- Promotion Strategy – outline invite journey, partner amplification, paid/organic mix.
- Measurement Plan – specify registration targets, attendance, engagement SLAs, post-event routing.
Outputs
- Event brief (objectives, agenda, deliverables, KPIs).
- Creative/messaging checklist.
- Promotion + follow-up plan outline.
Agent/Skill Invocations
event-strategist– leads strategy + alignment.event-briefsskill – provides standardized template + guardrails.field-program-manager– adds localization guidance if region-specific.