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brand-governance Use to manage brand guidelines, approvals, and ongoing refresh cadence.

Brand Governance Toolkit Skill

When to Use

  • Rolling out updated brand systems or localization variants.
  • Reviewing creative for compliance with legal, accessibility, or partner requirements.
  • Auditing asset libraries for version control.

Framework

  1. Guideline Source of Truth centralize docs, design tokens, and change history.
  2. Approval Workflow define reviewers, SLAs, and escalation paths for exceptions.
  3. Audit Cadence schedule quarterly reviews of live assets, templates, and vendor usage.
  4. Education Layer curate training, office hours, and certification quizzes.
  5. Feedback Loop capture field requests, track decisions, and prioritize updates.

Templates

  • Brand governance checklist (channel, reviewer, status).
  • Exception request form with rationale + decision log.
  • Rollout communication plan (audiences, channels, timeline).

Tips

  • Use tagging/versioning in DAM tools to prevent outdated asset usage.
  • Pair metrics (brand accuracy, request SLAs) with incentives for compliance.
  • Partner with legal/security for regulated industries.