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Zhongwei Li
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---
name: generate-channel-copy
description: Produces channel-ready copy variations (email, ads, social, landing) with guidelines.
usage: /copywriting:generate-channel-copy --channels "email,linkedin" --persona "CIO" --offer "data platform"
---
# Command: generate-channel-copy
## Inputs
- **channels** comma-separated list (email, ads, social, landing, sms, in-app).
- **persona** target audience/persona.
- **offer** product/feature/value prop.
- **tone** optional tone descriptor (bold, trusted, playful, technical).
- **length** optional length constraint (short, medium, long, character count).
## Workflow
1. **Brief Mapping** align persona + offer to message architecture.
2. **Hook Generation** produce multiple hooks per channel.
3. **Body Copy Draft** craft channel-specific copy with personalization tokens and proof points.
4. **CTA Alignment** suggest primary/secondary CTAs plus urgency modifiers.
5. **QA Checklist** highlight compliance, accessibility, localization considerations.
## Outputs
- Copy deck table (channel, hook, body, CTA, notes).
- Variant suggestions for A/B testing.
- QA checklist (links, tokens, tone reminders).
## Agent/Skill Invocations
- `conversion-copywriter` drafts copy.
- `voice-editor` enforces tone + compliance.
- `voice-guidelines` skill supplies do/don't examples.
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