1.6 KiB
1.6 KiB
name, description, usage
| name | description | usage |
|---|---|---|
| analyze-competitive-landscape | Produces competitive landscape brief with threat levels, differentiators, and recommended actions. | /competitive-intelligence:analyze-competitive-landscape --scope enterprise-saas --audience exec --window 30d --format deck |
Command: analyze-competitive-landscape
Inputs
- scope – product line, segment, or geo focus.
- audience – exec | product | sales | marketing.
- window – analysis timeframe (30d, 60d, quarter, custom).
- format – deck | memo | docset.
- signals – optional URLs/files to include (research, CRM stats, win/loss exports).
Workflow
- Signal Aggregation – pull intel from research feeds, CRM, sales notes, and market news.
- Threat Assessment – evaluate competitor moves, assign severity/confidence, link to metrics.
- Differentiation Mapping – highlight core strengths/weaknesses vs each rival.
- Action Planning – recommend counter plays, investments, or messaging pivots per stakeholder.
- Executive Packaging – format narrative, visuals, and action register for the requested format.
Outputs
- Competitive brief (deck/memo) with threat levels, trends, and insights.
- Action register with owners, due dates, and success metrics.
- Appendix with referenced signals, quotes, and supporting data.
Agent/Skill Invocations
market-insights-director– leads synthesis + executive narrative.battlecard-program-manager– feeds differentiation + plays into the brief.market-signal-trackerskill – structures signals + metadata.executive-briefing-kitskill – enforces storytelling + action format.