32 lines
1.3 KiB
Markdown
32 lines
1.3 KiB
Markdown
---
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name: community-program-matrix
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description: Planning framework for mapping community programming across personas,
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channels, and cadences.
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---
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# Community Program Matrix Skill
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## When to Use
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- Building quarterly/annual community programming plans.
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- Balancing content formats across personas, segments, and lifecycle stages.
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- Aligning stakeholders on resource allocation and measurement.
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## Framework
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1. **Persona vs. Lifecycle Grid** – map each persona to their stage (new, engaged, champion) and needs.
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2. **Channel Mix** – forums, live events, office hours, partner co-hosts, UGC, social extensions.
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3. **Cadence & Ownership** – define frequency, hosts, moderators, and backup owners.
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4. **Value Proposition** – articulate member value + business value for every cell.
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5. **Measurement Hooks** – KPIs, instrumentation, and health thresholds per program.
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## Templates
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- Spreadsheet/Notion template for program grids with filters by persona or channel.
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- Slide + one-pager to socialize upcoming programming.
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- Resource planning worksheet capturing staffing, budget, and tooling needs.
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## Tips
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- Highlight "hero moments" each quarter to focus energy and storytelling.
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- Rotate community champions into programming slots to showcase voices.
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- Pair with `design-community-strategy` and `launch-community-activation-series` for auto-generated calendars.
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---
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