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champion-engagement-system Framework for recruiting, activating, and rewarding community champions.

Champion Engagement System Skill

When to Use

  • Building community advocacy programs (advisory circles, ambassador tracks, beta councils).
  • Coordinating champion contributions to events, content, referrals, or product input.
  • Monitoring engagement health and risk signals among top advocates.

Framework

  1. Selection Criteria health scores, expertise, influence, diversity goals, legal clearance.
  2. Journey Mapping onboarding, activation milestones, recognition, renewal.
  3. Contribution Menu speaking, content creation, mentoring, betas, peer support.
  4. Incentives & Recognition swag, access, revenue share, spotlight campaigns.
  5. Measurement track contributions, influenced pipeline, retention, satisfaction.

Templates

  • Champion Tiering: See references/champion_tiering.md for levels and benefits.
  • Champion roster sheet with scoring, status, and owner.
  • Program brief (objectives, commitments, benefits, timeline).
  • Recognition calendar + communication kit.

Tips

  • Offer multiple contribution tiers to accommodate bandwidth.
  • Create private channels for champions to bond + give feedback.
  • Pair with launch-community-activation-series to slot champions seamlessly.