--- name: design-community-strategy description: Creates multi-channel community strategy with personas, programming, and KPI plan. usage: /community-building:design-community-strategy --personas builder,leader --objectives adoption,advocacy --horizon 2q --format deck --- # Command: design-community-strategy ## Inputs - **personas** – comma-separated member segments (builder, admin, exec, partner, champion). - **objectives** – adoption | advocacy | retention | research | expansion (multi-select via comma list). - **horizon** – time window for planning (quarter, half, year). - **format** – deck | memo | workspace. - **constraints** – budget, tooling, or compliance notes. ## Workflow 1. **Insight Review** – pull latest product, GTM, and customer signals to anchor priorities. 2. **Persona Journey Mapping** – define value exchanges, needs, and hero moments per persona. 3. **Programming Blueprint** – outline channels, cadences, content pillars, and staffing requirements. 4. **Measurement Architecture** – map KPIs, dashboards, and attribution to business outcomes. 5. **Enablement & Governance** – document owners, councils, escalation paths, and tooling stack. ## Outputs - Community strategy deck/memo with objectives, personas, and programming roadmap. - KPI + instrumentation plan tied to adoption, advocacy, or revenue impact. - Stakeholder alignment summary with decisions, risks, and next steps. ## Agent/Skill Invocations - `community-ecosystem-strategist` – leads strategy synthesis and stakeholder management. - `community-operations-lead` – validates operational feasibility + tooling. - `community-program-matrix` skill – structures programming calendar. - `community-kpi-dashboard` skill – defines measurement system. ---