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name: design-multi-channel-brand-experience
description: Converts brand platforms into unified creative territories and channel toolkits.
usage: /brand-strategy:design-multi-channel-brand-experience --campaign "AI Trust" --channels web,event,product --deliverable toolkit
---

# Command: design-multi-channel-brand-experience

## Inputs
- **campaign** – initiative or pillar to activate.
- **channels** – comma-separated surfaces (web, product, event, content, sales, support, community).
- **deliverable** – toolkit | deck | prototype | storyboard.
- **metrics** – optional KPIs (awareness, consideration, NPS, adoption) to emphasize.
- **constraints** – localization, accessibility, or budget guardrails.

## Workflow
1. **Brief & Insight Alignment** – pull relevant brand platform elements, research, and campaign goals.
2. **Creative Territory Exploration** – ideate territories, visual/verbal systems, motion + sonic cues.
3. **Channel Adaptation** – specify how each surface expresses the territory (components, copy, interactions).
4. **Measurement Plan** – map KPIs, instrumentation, and QA requirements per channel.
5. **Toolkit Packaging** – deliver creative specs, reference files, QA checklist, and enablement plan.

## Outputs
- Multi-channel concept deck/storyboard with rationale and channel-specific guidance.
- Asset + component checklist for designers, writers, product, and events teams.
- Measurement + QA plan with owners, milestones, and guardrails.

## Agent/Skill Invocations
- `brand-experience-creative-director` – leads concepting + toolkit build.
- `brand-foundation-architect` – validates alignment to core narrative.
- `experience-system-blueprint` skill – standardizes system documentation.
- `brand-measurement-dashboard` skill – defines KPI instrumentation.

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