--- name: land-adopt-expand-blueprint description: Template for orchestrating phased motions across strategic SaaS accounts. --- # Land-Adopt-Expand Blueprint Skill ## When to Use - Designing success plans for enterprise SaaS accounts. - Aligning revenue, product, and CS teams on phased adoption metrics. - Auditing current accounts to identify expansion triggers or risks. ## Framework 1. **Stakeholder Matrix** – map economic, technical, and champion roles per phase. 2. **Milestone Ladder** – land (business case, pilot), adopt (activation, value proof), expand (multi-product, exec advocacy). 3. **Signal Library** – telemetry + qualitative indicators that unlock stage gates. 4. **Governance Cadence** – EBR/QBR schedule, exec sponsors, escalation paths. 5. **Action Playbook** – recommended plays, assets, and enablement per milestone. ## Templates - Success plan table with phases, KPIs, owners, and timelines. - Exec summary slide for internal standups. - Risk/mitigation log tied to each phase. ## Tips - Tie stage gates to measurable outcomes, not just time-based milestones. - Share blueprint with customers to co-author success plans. - Pair with `build-land-adopt-expand-plan` for account-specific automation. ---