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commands/build-land-adopt-expand-plan.md
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commands/build-land-adopt-expand-plan.md
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---
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name: build-land-adopt-expand-plan
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description: Creates a phased land/adopt/expand action plan for strategic B2B SaaS accounts.
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usage: /b2b-saas:build-land-adopt-expand-plan --account "Nimbus Corp" --stage adopt --horizon 2quarters --audience exec
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---
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# Command: build-land-adopt-expand-plan
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## Inputs
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- **account** – target customer name/ID.
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- **stage** – land | adopt | expand | full; controls milestone focus.
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- **horizon** – timeframe (quarter, 2quarters, year, custom).
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- **audience** – exec | account-team | cs | async.
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- **signals** – optional CSV/JSON with telemetry or program notes.
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## Workflow
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1. **Signal Review** – synthesize telemetry, value metrics, and stakeholder landscape.
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2. **Milestone Mapping** – lay out success criteria, owners, and checkpoints per phase.
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3. **Play Selection** – recommend adoption campaigns, exec plays, and expansion bets.
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4. **Risk/Dependency Logging** – flag gaps, requests, and required approvals.
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5. **Packaging** – generate presentation/memo plus tracker for follow-ups.
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## Outputs
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- Land/adopt/expand roadmap with timelines, KPIs, and owners.
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- Risk + dependency register for leadership visibility.
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- Action tracker synced to CRM/CSM tools for execution.
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## Agent/Skill Invocations
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- `land-adopt-expand-director` – orchestrates motion design + governance.
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- `industry-strategist` – calibrates narrative + proof by vertical.
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- `land-adopt-expand-blueprint` skill – enforces milestone structure.
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- `usage-to-value-map` skill – injects telemetry-driven proof points.
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---
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